James Jarrett

Crates — your saved content knows you better than Google does

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Hey PH 👋 I'm James, co-founder and CEO of Crates. What started as a way to keep my saved links, articles, and workout videos in one place grew into something I didn't expect. Instead of jumping from app to app or digging through a graveyard of old tabs, Crates keeps my space current and tailors my internet to who I am today, not who I was six months ago. I had the realization one night, restless and full of ideas, that my behaviors are patterns. They could and should build towards something. By morning, I'd derived two unique algorithmic formulas that now run our engine. This launch doesn't mean done and this isn't the end. This is only the beginning. Here, let me introduce you to Crates. What would a personalized internet mean to you? Make a Crate 📦, let's find out together.

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