Chris Messina

MCP for Google Sheets - Connect direct to Salesforce & HubSpot with native formulas

Turn Google Sheets into a CRM command center. Use native formulas like =salesforce_lookup() and =hubspot_search() to query live data from Salesforce and HubSpot—no connectors, no exports. Just one formula, and you're in control.

Add a comment

Replies

Best
Abdul Rehman
I appreciate how thoughtfully this is built. There’s an elegance in being able to call live Salesforce data with nothing more than a formula. I’m someone who prefers flexibility without overhead, and this feels like the kind of tool that quietly reshapes how I’ll manage deal pipelines and outreach prep going forward.
Navneet Loiwal

@abod_rehman really appreciate you checking it out, Abdul. The word elegance really strikes a cord and makes us feel really proud of our initial launch with SFDC and HubSpot!

Jeff Yu

Coefficient.io's ability to integrate Google Sheets with Salesforce and HubSpot using native formulas is a huge time - saver for anyone working with CRM data! For users who want to integrate with other CRM systems or databases, does Coefficient.io have plans to add support for more platforms in the future?

Erliza. P

🔥 "Spreadsheet warriors, your CRM prayers have been answered!" 🔥

Coefficient's new MCP is about to make =VLOOKUP look like cave paintings. With native Salesforce and HubSpot formulas, we're talking:

✅ Live CRM data without messy connectors

✅ No more CSV export/import hell

✅ Actual spreadsheet control over CRM data

Game changer questions:

1. Which workflow pains will this solve for you? (Deal tracking? Lead management?)

2. How many hours/week do you waste on manual CRM-sheets syncs?

3. Will this finally kill those clunky third-party connectors?

Drop your hot takes below - who's trying this day one? #SpreadsheetRevolution #NoMoreExports

Siavash G

Congrats on another successful launch! I’ve been using this feature during the beta rollout and can’t wait to see what’s next.

Navneet Loiwal

@siavash_g thanks for sharing, Siavash! Glad to hear you've been experiencing some goodness from the beta! Always more to come...

Sardul Bhattarai

a game changer product that we needed, real problem solver! congrats Navneet and team on the launch!!

Yanjun Lin

Congratulations on the launch! Here are two quick suggestions:

  • Clarify the Benefit: Highlight the core value right away—e.g., “Turn Google Sheets into a CRM hub with live Salesforce and HubSpot data—no exports, just formulas.”

  • Simplify the Language: Make it more accessible by saying, “Easily pull live Salesforce and HubSpot data into Google Sheets with simple formulas.

Hope this helps!

William Namen

Being able to use formulas to get data directly from HubSpot is a massive time saver for my team! Congrats on the launch

Navneet Loiwal

@william_namen love this hear this! Thanks for the support.

Kurt Heinrich
We built this to make working with CRM data way less painful. Now you can pull live Salesforce and HubSpot data straight into Google Sheets with simple formulas—no exports, no connectors. Would love your feedback as we keep shaping it!
Navneet Loiwal

@kurtjheinrich and what an incredible build, Kurt! Congrats to you and the team!

PRIYANKA MANDAL

Big congrats on the launch. Coefficient is what every spreadsheet power user dreams of live data, no copy-paste, and automation magic all in Sheets. Love how clean and powerful this sounds. Wishing you massive adoption and some spreadsheet peace for all.

Navneet Loiwal

@priyankamandal really appreciate the support! One of our new users today mentioned that they had a use case they implemented for the first time today. They had sent out a Google form for a new beta their team was rolling out, and used it to pull in account and usage information from Salesforce for each respondent! The possibilities really are endless for GTM teams!

Victoria Wong

This is so cool! I love how simple it is to bring in HubSpot data with just a formula. I can't wait to get everyone to import data this way.

Navneet Loiwal

@victoriahc_wong thanks a lot, Victoria! Super powerful team enabler!