Taimur Abdaal

Causal for Startups - Put finance on autopilot

Causal is the financial planning platform for startups. ⚡️Connect directly to your QB/Xero, HRIS + CRM 📈 See your metrics (Runway, Burn) out-of-the-box 🎯 Customise your model's forecasts + scenarios 🖥️ Share live dashboards w/ your team + investors

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Taimur Abdaal
Hi folks! I’m one of the founders/CEO of Causal. A bit of context behind the launch: Before the market downturn, it was easy to ignore finance at Seed/Series A — funding rounds were huge, and the next raise was always around the corner. But not anymore — round sizes have come down, and the bar to raise a Series A/B has gone up. Runway matters again. As a result, we've seen a huge uptick in demand and usage from earlier-stage teams over the last few months. So we've been working on a new self-serve product designed specifically for Seed/Series A companies: Causal for Startups. Here's how it works: ⚡️ 1 min: Create an account and connect to your accounting + HR systems (e.g. QuickBooks/Xero + Gusto) 📈 2 mins: See a breakdown of your revenue, expenses, and burn over time, and drill down into the underlying transactions that make up each number 🖥️ 5 mins: Customise key assumptions to see an accurate view of your runway, and share interactive dashboards with your team and investors 🔀 10 mins: Explore multiple scenarios for different hiring and growth plans 📊 30–60 mins: Use our templates to build a detailed financial model for your company, with our best practices to guide you The truth is that you don't need to spend ages on finance at Seed/Series A. The key "jobs to be done" are: 1️⃣ Knowing your runway 2️⃣ Planning your growth realistically(!) 3️⃣ Reporting back to your team + investors We've built Causal for Startups as the quickest way to setup and put these 3 jobs on autopilot, freeing up your time to grow your business and find PMF. We’re 3 years into our journey with 100s of companies of all stages using the platform, so you can rest assured that your Causal setup will scale with you as your business and org grow in maturity from Series A to B, and up to pre-IPO and beyond. Sign up and use our 'model wizard' to get started — would love to hear what you think :) Taimur
Andrian Valeanu
@taimurabdaal Congratulations Taimur and the Causal team on the launch of Causal for Startups! It's great to hear that you've been working on a product specifically designed for Seed/Series A companies.
Eileen Burbidge
@taimurabdaal Awesome!
Taimur Abdaal
@eileentso Thanks Eileen!
Ammaar Reshi
@taimurabdaal congrats on the launch!! 🚀🚀
Varadh Jain
Andrey Vinitsky
💡 Bright idea
Congrats on launching 👏 Tried it and absolutely love it, a must to have tool for every Seed / Series A startup. What are the next integrations on the roadmap?
lukas
@andreyv We're working on improving our CRM integrations (we released them as a beta last week) and Stripe is coming out soon, too! What integrations are you looking for?
Andrey Vinitsky
@lukaskoebis1 thank you @lukaskoebis1 can't wait to test CRMs and Stripe. Actually, Stripe is the one I'm looking for 😊 Which CRMs will you launch first?
lukas
@andreyv Salesforce, HubSpot, PipeDrive are ready to use. Give it a try :)
Salman Ahmed
Congratulations @taimurabdaal Really excited to use your product. However, I do have a question. Are you using AI to group expenses on the go? For example, in my case, I am spending money on multiple micro SAAS which I don't need because they were doing similar jobs and I was wasting my money. I had to manually check each tool to figure out that pattern and remove them. Regards, Founder Feedbird
Taimur Abdaal
@new_user_120ce37e17 Thanks Salman! We group expenses together based on how you've set up your accounts in your accounting system. For example, your different micro-SaaS products will probably be classified as "Software expenses" in your accounting system, so we'll group them together there. If you see that your "Software expenses" was too high last month, then you can drill into the specific transactions within Causal and you'd be able to see that you could cancel a few of them :)
Maksim Alekseev
Интересная идея
lukas
@_salman if you need help with restructuring your generated model please reach out :)
Leo Chen
Congrats on the launch of Causal! 🎉 Failing to manage finances properly in the early stages of growth can doom a company before it has a chance to mature and thrive. Looking forward to seeing the solution from Causal
Taimur Abdaal
Appreciate it @leo_chen8. If you haven't already, sign up and give it a try...we'd love your feedback!
lukas
@leo_chen8 Thanks!
Mack Grenfell
Congrats on the launch! 🥳 Huge fan of the product, been using it since the start - always turns planning/forecasting from a painpoint into a joy
Taimur Abdaal
@mack_grenfell Thanks for the support!
lukas
@mack_grenfell Thanks :)
Orkun Karagöz
Congrats on the launch! Pretty comprehensive financial planning tool. Personally, I love the scenario feature. It could brings a lot to our financial planning :)
Taimur Abdaal
@orkun_karagoz thanks for the support!
lukas
@orkun_karagoz Thanks, Orkun! What other integrations are you looking for?
Alex Oppenheimer
Modeling and forecasting are important than ever, and it is never to early to start. This product is absolutely killer when it comes to creating valuable tools quickly that can scale and stay relevant over time.
lukas
@alexoppenheimer Thanks for your support! If y'all want to see some cool Causal stuff in action, check out https://alexoppenheimer.substack...
Andrew Roth
Huge fan of Causal. The direct connections, modelling flexibility and interactive dashboards allow founders + their teams to eliminate the headaches of Excel, and start saving serious time! Keep it up Causal team :D
Taimur Abdaal
Thanks for the support @andrew_roth1!
Luke Harries
I've been using Casual over the last 2 years for quick financial modelling. Awesome to see you've made it much easier to get started and keep all the data up to sync!
lukas
@luke_harries Glad you like it! Check out the new data wizard :)
Taimur Abdaal
@luke_harries Thanks Luke!
Umar Abdullah
Congratulations on your successful launch! I'm so excited to explore all the amazing features Causal has to offer. 🎉
lukas
@umar_abdullah2 Thanks! Please share your product feedback in the live chat :)
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