Everyone seems to know that you need to dig into data fast to make the best decisions. 

Yet, for all the talk in business about how “data is king,” data isn’t often readily accessible to some of the most important people in an organization. Ops teams, marketers, PMs, founders, and even business analysts hit a roadblock when it comes to pulling the information they need. Quick questions don’t get answered, and deep dives are projects in themselves. 

Hex has been growing in popularity amongst data teams for its flexibility and collaborative workspace. It helps them explore data fast, run data science projects, or build interactive data apps. With its recent launch, Hex brings the same powers to people who don’t live in SQL or Python. 

Data for your whole team: Hex is an analytics platform with tools for everyone to explore, build, and share, no matter their technical skill set. Hex’s data notebook-style interface is built to be flexible. People across a company can use SQL, Python, no-code tools, and AI prompts — all together on a single canvas. It supports real-time collaboration with features like version control and diffs to track changes. 

True story: Hex has changed our workflows here at Product Hunt. Our team used native integrations to swiftly and securely connect to our data. Then, we generated category reports that the Content Team manipulates and filters daily to surface trends in our newsletters without help from a technical person. We can also use self-serve lists to localize our event communications in minutes.

Beyond Product Hunt, Hex’s other customers include Reddit, Notion, Anthropic, and Brex, to name a few.

If empowering your team to answer its questions with data sounds as crucial as it was for us...

The Growth Manager or Head of Growth role has exploded in the last ten years. People in this role serve the purpose of uncovering and doubling down on anything that increases the company’s core goals. It’s an important role, so you’d assume growth people have the data tools they need to be successful right?... 😼

“Growth marketing teams often have one of the largest budgets and are a huge driver of revenue within companies, but the tools we use to measure impact and scale those channels are stuck in the past,” explains Tim Dalrymple.

Tim was formerly the Head of Growth Marketing at Notion, and before that worked as the Director of Growth Marketing at Webflow. Today, he and his team (including cofounder Sawyer Kisken who was an early Product hire at Webflow) launched Roadway to solve the problem.

Roadway is an analytics and automation platform built to help growth marketing teams. First, it connects directly to source-of-truth data — Roadway says it meets you where you are, connects to a few basic tables and “map(s) those to our flexible schema so you don’t need to spend days prepping your data to get started.” From there, with the help of AI, Roadway creates a semantic layer for your key metrics and growth levers, so you can self-serve data and insights.

Say you want to pull up a chart of new customers, grouped by traffic source. You just type that in and Roadway will generate it for you. Then, the Growth Marketing Copilot delivers insights and recommends actions to take. These will, of course, depend on your data, but can be things like expanding your keywords and optimizing your bid for an SEM campaign, refreshing the content on a high-opportunity webpage for SEO, or running an A/B test on a certain ad campaign.

Roadway is launching its private beta today. You can join the waitlist, or reach out to the founders here if you’re interested in early access.

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