... thing they want after they're hooked (more sessions, company   packs like Google/Meta/Amazon). Free has to be good enough to impress, not good enough to replace paid." Comment from Daniel Piret(@daniel_piret): I think about free vs. paid as an optimization function. Your free tier exists to attract the volume of users you need to hit your paid conversion targets. The parameters are simple: the higher the value your paid tier delivers, the fewer free users you need ... ... just letting it rip . I m very curious whether others have struggled with free trial versus