What are the best apps for social media managers?

Question

Looking for the best tools for social media managers, I want to understand more the stack of marketers and SMMs worldwide, what do you use every day and how it interacts with other products? :)

Jakub Rogalski · Accepted Answer

This is a slightly biased recommendation but I reckon a social media monitoring tool is a must-have in a social media manager's toolkit. There's more to this tool than just monitoring keyword mentions and you can make use of analytical features measuring the performance of your brand on social media with metrics such as a number of mentions, social media reach, engagement such as likes, shares, and comments, etc. You won't be able to schedule and publish content with it but it can be used in terms of social media management nevertheless.

Vlad Calus · Answer

Planable is the most visual platform to create social media campaigns, collaborate on posts, exchange and give feedback, get posts approved and schedule to Facebook, Twitter, Instagram and LinkedIn.

It's a great choice for social media managers that:
- collaborate on their posts 
- brainstorm ideas
- ask for approval 
- manage multiple pages/clients in the same time

You can easily sign up at - planable.io

Paul Shuteyev · Answer

Scans a Facebook page and shows scores, rates and recommendations on what to improve and how to do it. Free web tool.

Daria Zwierz · Answer

A very good tool!

Anne-Laure Le Cunff · Answer

Definitely the best out there in my opinion. Comprehensive yet super simple to use.

Tejas Kinger · Answer

Tweetdeck is another great tool to manage your twitter feed. Create streams with specific keywords/hashtags/handles to stay on top of whatever you need while you're on twitter.

John Ababseh · Answer

Hubspot is awesome for tracking social media accounts, seeing what channels drive the most engagement, and what to track to turn that engagement into actionable items.

Arun Sathiya · Answer

Crowdfire is super powerful too. It's rich and feature packed with deep insights on followers.

Nora Conrad · Answer

It's a bit pricey but it;s worth the splurge. I manage 5 clients and charge them a "systems fee" to help me cover the cost. This is the easiest calendar tool for social media managers on the market.

Sam Rye · Answer

Lumen5 is an awesome secret squirrel tool for turning content into promo videos. You can also use it to create quick videos for anything else.

Comes with a wide range of stock imagery and videos.

Easy to learn UI.

Brandable.

Khalil Fadhel · Answer

It doesn't help you manage you current content but helps you create live videos tended to increase organic engagement on Facebook.

Ariel Long · Answer

Keep all your files, stock images, product images, videos etc. in one place and find the right one you need within seconds.

Answer

As a social media manager, I got more than one account. That's why it's really inconvenient to log in and log out over and over again. AppLock has a feature that you can manage multiple SNS account at the same time, that just makes things so much easier for me. More importantly, you can lock up all your app by using this app.

bazingagag · Answer

Mobile security is more and more important nowadays, that’s why I think no matter who you are, what you do. You will need an app to protect your phone!

I am using this app called ‘AppLock’, which is amazing because it can lock all of my apps, images even videos. This app is always on my list when it comes to app recommendation.

The one thing that I like the most about this app is that it can take photos of the person who’s trying to unlock your phone! This feature is really funny because I always got the intruder selfie notification from my kids. They are trying really hard to unlock my phone for video games.

If you are a cautious people, you really do need one of this app.

Post66 · Answer

User-friendly and affordable social media management app.

Features:
- Connect as many accounts as you like.
- Post to all your social media platforms at the same time.
- Supported platforms: Facebook, Twitter, Pinterest, Instagram, LinkedIn.
- Free one month trial.
- Analytics.

Miruna Secuianu · Answer

Very useful tool, especially if you manage a lot of accounts.

Tejas Kinger · Answer

Mention is great if you're looking for a social media tool that helps you stay on top of all mentions for your brand on social media. Think of it like Google alerts for social media.

Davis Baer · Answer

I might be a little biased, but OneUp is a Meet Edgar alternative that works with Facebook, Twitter, Pinterest, LinkedIn, and Google Plus - at a fraction of the price.

With OneUp, you can easily schedule evergreen posts to be recycled for a specific number of times, at set intervals. For example, if you want to share your latest blog post once a month for the next 3 months, you can do that in about 10 seconds.

Like OneUp, MeetEdgar allows you to recycle your evergreen posts, but it requires that you upload posts to a queue. The more content you add to your queue, the less frequently your posts will resurface. Depending on what you're looking for, MeetEdgar could be a great solution.

However, many people just want their posts to be recycled at a set interval, like "once a month for the next 3 months", without having to do the mental calendar math:

"If I have 56 posts in my queue and I add my blog post, how often will it be republished if I am sharing 3 posts a day, but adding 2-5 more each week?"

Anne-Sophie Pereira · Answer

Check what is trending among YOUR community/friends

Anne-Sophie Pereira · Answer

Check what is trending

Arun Sathiya · Answer

One of the finest social media marketing tools. Schedule post and track analytics at its best.

Tejas Kinger · Answer

HootSuite is a wonderful tool too! View your social media channels in real time in the form of parallel streams, create and respond to posts from within HootSuite.

Anne-Sophie Pereira · Answer

To create engaging images quickly