I posted a random thread on X about the cost of living in the Netherlands. Nothing about what we're building. Just genuine thoughts about life in the Netherlands.

It hit 1M+ impressions. And here's the weird part we got a ton of signups and paid users for Starnus from it. Without ever mentioning the product.

Meanwhile, my "here's what Starnus does" posts? Way less engagement.

This genuinely messed with my head. I'm sharing the actual X post below

I recently saw a marketer with 10k+ followers launch and finish 6th with 348 upvotes. They followed a proper pre-launch and post-launch plan, did everything right, and still the outcome felt unpredictable.

Now I m launching @Curatora next week.

I m not a marketer. I have a little over 1k followers. Of course, asking for support helps. But I also keep hearing that a large part of the Product Hunt community shows up mainly for their own launch, then goes quiet until the next one.

That makes me wonder: how much of success here is strategy, and how much is timing and network effect?

With the advent of clawdbots, it's as if we've all lost our inhibitions and "put our lives completely in their hands."

I'm all for delegating work, but not giving them too much personal/sensitive stuff to handle.

Hey everyone,

I've built my product around traditional SaaS pricing (monthly tiers), but I m starting to wonder if that model is getting outdated, especially with more AI-powered and compute-heavy tools entering the market.
That shift requires real architectural changes, instrumentation, metering, billing logic, and UI changes, not just pricing tweaks. It s something I m starting to seriously think about for my own product.

In particular, AI usage has real COGs (every prompt costs money), and I m seeing more platforms experimenting with usage-based models, or hybrids like SaaS base + usage + overage.

For those of you building AI or compute-intensive tools: