Hi all,
I'm Afroja, co-founder of Roomellow (launching here July 8).
Furniture might be the hardest thing to sell online. It has one of the highest cart-abandonment rates of any category, around 80%, and a big reason is simple: people can't picture the piece in their own room, so they hesitate and leave. The ones who do buy often send it back, and the returns are rarely about defects. They're about color, scale, and "it didn't look like that in my space." That gap costs shoppers the hassle and costs stores on both the lost sale and the return.
The AI tools meant to help usually make it worse. They generate good-looking rooms full of furniture that doesn't actually exist, so shoppers fall for something they can't buy and stores get nothing out of it.
We took a different approach: you upload a photo of your room, and our AI places real, purchasable products from a store's catalog into your actual space, at 100% accuracy. Every item shown is a real SKU you can click and buy. It works on a store's website and on a screen in the showroom.
Two questions, depending on who you are:
Really clever way to cut down on returns, the AR preview of furniture in your actual room sounds like it would save so much hassle. One thing that would make me way more likely to actually buy though is a side by side comparison view, like showing two different sofas in the same upload so I can see which one actually suits the space better without going back and forth.
@merve1557163 Thanks Merve, love this. Good news is you can kind of already do it. We have a swap option, so you can swap out any piece and drop in a different sofa in the same room to see how it looks, instead of being stuck with the first render. A true side by side view would be even better though, noting it down. Nice suggestion.
Tried it with my awkwardly shaped living room and honestly the AI placed a sofa in a spot i wouldn't have thought of, which actually worked. Kind of a neat way to test pieces before committing.
@hayrettinf3hvd This is great to hear, thanks Hayrettin. That's one of my favorite parts too, sometimes it drops a piece somewhere you wouldn't have thought of and it just works. If you found something you liked, would love to see how it came out.
Tried it on a tricky living room and was surprised how realistic the AI-styled pieces looked in the actual photo. Buy links straight to retailers saved me the usual back-and-forth.
@cemreb6dj Thanks Cemre, this one makes me happy to read. The whole reason we built it was to solve this exact pain point and the back and forth of loving a design idea and then never being able to find the actual pieces. If you are open to sharing, would love to see how it came out.