Launched this week
Quiver GTM
Run developer marketing like an engineering system
221 followers
Run developer marketing like an engineering system
221 followers
Quiver is an agentic developer marketing system for technical founders and dev-tool teams. It keeps product context, customer evidence, campaigns, content, tasks and results connected in one controlled system. Unlike another AI writing tool, Quiver gives agents durable context, version history, explicit production states, a Content API, MCP access and a human-approved feedback loop. Use hosted Quiver with managed team access and built-in tasks, or self-host the free MIT-licensed edition.
Quiver GTM
Quiver GTM
Hey Product Hunt—I’m Tessa 👋
Engineers hate marketing because it feels vague, disconnected, and impossible to debug. And without a system, it is.
I built Quiver to turn developer marketing into an engineering system: one source of truth, version history, explicit states, APIs, observability, and feedback loops.
If you’re an engineer or technical founder trying to do marketing without a system, try Quiver: https://www.quivergtm.dev/
I use Quiver every day to run marketing as a connected system instead of a pile of chats, docs, and disconnected tools. Product context informs the research. Research informs the work. Campaigns connect what ships to the results. Those results feed the next decision. Agents can do the work. I still decide what is true, what ships, and what the results mean.
Finally, marketing that makes sense to engineers.
Mastra
@tessak22 S/O for this new launch! keep up the great work
Sava OS
@tessak22 This looks very interesting, but I wish I could see something more visual. I think I understand the concept because I am an engineer, but just an image or two would help me grasp a bit more what to expect quickly. Like, is it through CLI, is it a web UI, etc. Otherwise I really like the clean look & feel :) Wish you all the best with Quiver!
Quiver GTM
@owenfar I hear you there. Did you check the docs? Its a web UI, MCP, and content API. Start with the MCP. Its really powerful. Ask your LLM what it can do and it will get you started! Good feedback though. I need to make it more clear.
Quiver GTM
@owenfar I built a Getting Started Guide to help you!
Product Hunt
Quiver GTM
@curiouskitty these are really great questions! Thank you for asking so thoughtfully because it allows me to speak on some of my favorite features of Quiver.
The important distinction is that Quiver proposes learning; it doesn’t silently learn.
From research: when you add a call, survey, review, or support thread, Quiver analyzes it against the active context. It extracts themes, verbatim customer language, product signals, and evidence that validates or challenges active hypotheses. If that evidence suggests a context change, it creates a proposal with the current value, proposed value, rationale, and source.
From performance: when you log campaign or content results—metrics, qualitative notes, what worked, and what didn’t—Quiver runs the same kind of synthesis. Again, the result is a pending proposal, not an automatic rewrite.
On the Context page, you review each proposal side by side: Current vs. Proposed, with the reason behind it. You can approve or reject it. Approval creates a new context version; rejection changes nothing. Version history records the source, change summary, and timestamp. You can inspect any previous snapshot and restore it—restoration creates another version rather than deleting history.
That approval boundary is how we avoid overlearning from one-off results. One anomalous post or customer comment may raise a proposal, but it cannot become organizational truth on its own. You can reject it, leave the existing hypothesis in place, or wait for repeated evidence. Quiver isn’t secretly fine-tuning a model on your activity—the “learning” is explicit, evidence-linked, versioned, and reversible.
Mastra
@tessak22 is the 🐐 and @Quiver GTM an unfair advantage if you're building a developer tool. no brainer.
Quiver GTM
@fmerian awwww you're too kind! But I have to agree—it's a game changer.
Congrats on the launch! As a solo technical founder, I found it a little hard to understand how I'd get started with Quiver and fit it into my workflow. Is there a walkthrough or example you'd recommend? @fmerian @tessak22
Quiver GTM
@fmerian @trishabh33 Great feedback! Get the MCP installed and chat with your LLM of choice. It will take you through it all. The first thing you want to do is expand your product marketing context. Its going to make assumptions based on the onboarding scan, and you will want to ensure your product marketing context is viable and up-to-date. Once your context is solid, everything gets better. It needs to understand the product that its helping you market. Then I would feed it a lot of data. Import all of your research and customer/user transcripts. Then begin adding your current marketing artifacts. As you add more context, you will find the value increasing. Quiver will empower your LLM to create better marketing results. There is so much more to it, but this will get you started!
Quiver GTM
@fmerian @trishabh33 I also built a Getting Started Guide! I hope it helps. https://www.quivergtm.dev/getting-started
⚡ speed. It'll definitely help founders like me
Snyk
Quiver is the thing I want to look at next? I'm managing a DevRel team. Spill the juice Tessa
Quiver GTM
Toone
Pretty solid launch! As an engineer and solo founder constantly launching products that's definitely something I'd use to run launching campaigns!
Quiver GTM
@matheus_paranhos1 reach out if you use it for multiple products, I'll throw you a discount. 😊