I'm a non-technical founder who knows the importance of email for my product-based business. I don't have the technical skills to efficiently build large campaigns. There's so much more to emails that I never realized, beyond just making it look nice. Migma has just blown this out of the water for me. Prompt to fully built email in seconds. Thats all I thought I needed, but there is so much more. They have their "email preflight" checker to make sure it's compatible with all the email servers (Gmail, Outlook, Yahoo, et cetera), checks all my links, makes sure there are no code errors, et cetera. If there are errors, all you need to do is click the "fix with AI" button. Poof. All better.
Migma is wild, and I believe it needs to be a standard part of every business tech rotation. It allows non-technical founders like myself the ability to make high-level emails, give the AI instructions to fix things/move things/re-work things, and have an elite-level email designer, without the high cost of an agency. And then I can export it directly into Klaviyo, ready to go.
It gives people like me the ability to do what I don't have the technical skills to be able to do, and it gives people who do have the technical skills hyperdrive.
Lifelong fan and client.
Migma AI
Hey Product Hunt π
I'm Adam, co-founder and engineer at Migma. While Liam is downstairs reverse-engineering every newsletter on the internet and Boey is somewhere arguing about font spacing.. I build the pipes.
Since our last launch (#4 Product of the Day), we've been heads down turning Migma from an email generator into a full platform.
The big one: you can now send directly from Migma. One-click domain setup. Dedicated IPs. Automated warmup so your domain doesn't get torched on day one. Open and click tracking that actually works across Gmail and Outlook.. not the fake kind that breaks in dark mode.
We partnered with AWS and Cloudflare on the backend because we wanted this thing to be fast and reliable at scale. Not cutting corners here.
Also shipped a Node.js SDK. `yarn add migma` and you're sending branded emails from your own codebase. Devs have been going crazy with this one.
Some of our own competitors are now paying customers. When the companies you're competing with start using your product.. that tells you something.
Liam will show up soon to talk about something called the "Spy engine." I told him the name sounds illegal. He didn't care.
Be honest.. how many tools do you use just to send one email? I counted 7 before Migma and I still have nightmares about it π
@adam_labΒ Congrats on the launch! The cross-client tracking claim (Gmail/Outlook + dark mode) is π β thatβs where most tools get messy.
Do you have a βtest inboxβ / preview suite to validate rendering + tracking before sending?
Migma AI
@dmitry_petrakovΒ We have Email Preflight just for that. Test on 30 real devices right in your editor.
@adam_labΒ Congrats on the launch Adam and team. :)
The βspy engineβ is intriguing to me. Is this competitive intelligence or more of template inspiration?
Migma AI
Hey PH! I'm Boey. Adam built the engine. Liam built the spy stuff. They sent me in to fix the part they're both allergic to: making things actually look good π
I have one opinion and I'll die on this hill: most marketing emails are ugly. Like genuinely painful to look at. Liam wasn't lying.
I built two things to fix this:
π¬ GIF Studio .. animated countdowns, product reveals, image morphing, before/after transitions. All inside Migma. I don't want you opening Photoshop ever again. That app has hurt enough people.
βοΈ Visual Editor .. click anything, change it. No code. No broken layouts. No "works on my screen but looks insane on Outlook." We tested across 40+ email clients.
We're done with generic templates. This is animated, on-brand, storytelling-level email design. Your emails should make people feel something, not hit delete.
Export to Mailchimp, Klaviyo, HubSpot, Brevo, or raw HTML. We don't lock you in. We just make it look too good to leave.
Adam builds the pipes. Liam watches your competitors. I make sure none of it looks like a 2012 Constant Contact template. Together we're Migma. That's the whole show.
If you could mass-delete one thing from every email editor on the planet what would it be? I have my list but I want yours π οΈ
Migma AI
Yo PH! I'm Liam, CTO of Migma. Adam told you I'd show up. He also told you the name sounds illegal. He's wrong. It's just.. competitive intelligence π΅οΈ
I'm the type of person who subscribes to every competitor newsletter just to study what they're doing. My inbox is a warzone. So I thought.. what if everyone could do that but 100x faster without destroying their sanity?
We've indexed 50,000+ real brand newsletters. Adding 3,000 more every day. Pick any brand. See exactly what they sent over the last 12 months. Their timing. Their frequency. Their layouts. Then remix their best performing email into your brand voice with one click.
No more staring at a blank page wondering what to write. Just look at what's already working and make it yours.
I also couldn't stop myself from building audience management while I was at it. Import contacts, auto-validate, segment by behavior, track who's engaged and who's ghosting you. Your Google Sheet CRM era is over.
Up next is Boey. She's going to tell you most of your emails are ugly. Don't shoot the messenger. She's right.
What brand's emails make you go "how do they do that"? Drop the name. I'll run it through the Spy engine right here live π
Cloudthread
Cool idea! Can it create multi-email campaigns?
Migma AI
@daniele_packardΒ Right now Migma nails single emails in seconds, but multi-email campaigns are on the roadmap and coming soon. Stay tuned! :)
Migma AI
@daniele_packard we're focusing on making single emails absolutely elite first, but multi-email sequences are definitely on the roadmap! what kind of campaigns are you planning? β‘οΈ
Raycast
Want to know what it takes to stand out when you send a message these days?
This:
The Migma team shows up for every launch, and puts their all into it. It's not just that the product excels at sending droolworthy (π€€) emails, but they're also committed to the journey of elevating the craft of composing emails that people seek out in a sea of boring and ignorable promotions.
This launch digs even deeper β giving you tools to grab what's working from your competitors so you can riff and improve the format to get to a strong message with less effort.
And now you can send from your own domain, so you can keep building relationships (deeply) with your fans and audience.
Enjoy. π
Migma AI
@chrismessinaΒ Chris, having you in our corner is the ultimate cheat code. π We built the 'spy engine' exactly because we know the best creators (like you) iterate on what works. Thanks for always championing the craft. Now back to making email sexy again. π«‘
Migma AI
@chrismessinaΒ When the inventor of the hashtag says your emails are droolworthy... π€€ that's the only validation I needed today. Thanks for seeing the craft behind the pixels, Chris! π
Migma AI
@nicc666Β Ha, mission accomplished then! π But seriously, the slogan writes itself when you see businesses spending days on a single email. We figured someone had to fix that. Give it a spin and let me know what you think!
Amara
I love this, great product!
Migma AI
@rupert01cΒ Thank you Rupert! <3
Migma AI
Love Amara too βΊοΈ