Why I built an app that ends weeks of doubt in minutes

Hello everybody!

Let me tell you a quick story. It’s basically the reason why I’m here talking about my saas apps.

I’ve worked as a freelancer for more than 20 years in marketing and online business, helping both small companies and large clients, including investment firms and health companies. For many years, things went really well.

But at the end of 2022, things suddenly started going south.

Companies began declining my offers more often than accepting them. The most common explanation was: “We decided to do things internally to save money and have more control.”

Within months, freelance opportunities almost disappeared for me.

After about six months without any significant new projects, I decided to apply for a full-time job again. I got hired by a marketing agency and worked on projects for a major German bank. I was happy there - until a recruiter contacted me repeatedly on LinkedIn about a CRM and Email Marketing Team Lead role at a startup.

At first, I ignored her. But after several follow-ups, I finally agreed to talk.

I accepted the job, and in the beginning everything looked great. The company was growing fast. But by mid-2025, things started falling apart. Revenue stalled, leadership became difficult, and many senior employees either left frustrated or were fired to keep payroll “under control.”

Eventually, I got fired too.

Suddenly, I needed to figure out how to make ends meet again - with three kids depending on me. I can tell you: unexpected unemployment is not fun.

Why am I telling you this?

Because during that entire process of trying to get back on my feet (still working on it, by the way), I realized I had countless questions nobody could really answer for me - not even ChatGPT and all their chatbot friends.

Then I stumbled across a YouTube video by @marclou talking about his SaaS businesses and the apps he had built. I was fascinated. And hooked. :-)

I remember thinking: “Ok… if he can do this, I can do it, too.”

So I started vibe coding like crazy (making a lot of mistakes at the beginning), diving deep into SaaS (still learning!!), coding, and all the VSC-building stuff.

But eventually, that journey led me to build my first two apps:

storecheckr.io (the app that shows store owners why and where their store copy is losing them sales)

decydr.io (the app that ends weeks of doubt in minutes, no matter what your question is)

I’d genuinely love to hear your feedback. And if you like what I’m building, I’d really appreciate an upvote.

Wishing all of you lots of success with your own apps and projects.

Cheers,

Chris