ROAST Me, Kindly of Course, lol.

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Hard truth on my July 1st PH Launch: 14 upvotes, 2 comments....ouch.

I get it though, a million launches with building being a commodity at this point. The upvotes and #1 product was never really what I was going for. It was actual honest eyes and reviews on the product and platform I've created.

We've all screenshotted a text to a friend with "tell me I'm not overreacting." Or reread a message ten times trying to figure out if you're the crazy one, or if they really did just do that.

I built reFrame from my personal life because I couldn't see the pattern I was stuck in. It reads a conversation the way a clear-headed friend would and names what's actually happening, in what you're about to send, and in what you just received. Most of us can feel when a situation or conversation has gone sideways. reFrame tells you why.

What I would truly appreciate is candid, no-filter feedback. Where did it confuse you? Where did it feel slow? (be easy on me, its serverless haha) Where did it surprise you, good or bad? Where did you go "huh, that's not right"?

I tried to make this as low-lift as possible. No signup, nothing you type is stored:

Any and all feedback is appreciated. From first impression of the landing page (which I just changed to target my market wedge of co-parents) to whether the pattern it named actually landed as true for you, and also the understanding of the educational content presented to you for your personal situation.

If you spend even three minutes in it and drop me a line, I owe you one. Thank you.

See the patterns. Break the cycle.

Neal

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Neal - congrats on launching reFrame! Regardless of the upvotes or exposure, you built it and launched it - that's more than most will do.

I took it for a spin today, and it's a very cool product - I can see various applications for it, especially in the workplace. The "how to use" flow inside is genuinely strong, especially the range of relationships you cover.

But I did notice a disconnect: the landing page leads with "kids," while the tool itself is built for way more than parenting. That's leading with the person you're talking to instead of the feeling you're bringing to the conversation. I've found the strongest positioning usually leads with the problem someone's in, not who they are, so the solution can do the work of proving it.

What would it look like if the entry point asked something like "What would you like to reFrame today?" instead and offer feelings [frustration, hurt, confusion, etc.] rather than which relationship you're in?

This way it lets the feeling drive the message, which is a more universal doorway in.

 

Hi Anna!

Thank you for stopping by and giving my platform a go. I appreciate that and I thank you for the kind words on launching reFrame. If anything, I've learned so much I'm set on making an impact and breaking generational cycles of dysfunction for all families.

The landing page leading with kids is deliberate. I just aimed the hero at co-parents as a specific wedge and family law practices. What I've realized is that I have a decent product but a terrible business and recently I learned that selling to everyone is selling to no one. I have two landing pages right now and the other page reads with the problem instead of the person, "Am I overreacting, or is this actually a problem?".

So why start there? Its where the R3 Framework was born for me. This is the standard of human interaction (in simpler terms, how we treat each other), and my ultimate goal is to have this taught in schools to change a generation, in the workplace to change cultures, and in families to change the lineage. The workplace is a secondary market for me, even Employee Assistance Programs.

If you're ever up for connecting and sharing insights, I'd be more than honored to get together. Either way, thank you for taking the time out of your day to review my product and provide feedback. I truly appreciate it.

Neal

 Running the two landing pages is smart - be interesting to see how they compare. Would love to connect - sent you a LinkedIn DM :)

Hey Neal,

For starters, you're not the only one thinking this might be a useful product. I've seen people with different communication styles get into unnecessary heated conversations when all they needed was some reframing and thought 'if only there was a product like this that could help'.

On to the product:
1. it works generally fine but the analysis feels a bit obvious. what i think could potentially help is the tone includes more assurance for the user.
2. the bigger pain point i have is probably the UI. after clicking on 'reframe the message' on the homepage, 'what did they say' is hidden under 'conversation context' which was a little awkward to find since 'what do you want to say' immediately gets all the attention. might want to bring this part a bit more upfront.

I think this product has a place in the market. Your largest challenge would be getting users to see and admit that they need it, and how the subscription brings value above standard LLMs (i.e. just ask ChatGPT).

All the best!!
Jay

Hi Jay, First and foremost, thank you for not only taking the time to read my post but also providing the actual contextual feedback in your response. This is exactly the kind of viewpoint I was looking for. A cold visitor that I hadn’t demo’d the product too. You caught something that no one has ever pointed out to me. I’ve done over 50 demos and not once did anyone catch this UI, and it matters. This is one of those things where you’re in it so deep, you simply can’t see clear enough. Before I do anything, I’m going to research how to make this flow better, not only from a UI perspective, but from a UX perspective. Truly, thank you. On your first point, if you don’t mind, I have a quick question. What kind of message did you run it on when it felt obvious? As for the reassurance, if I’m understanding you correctly (please let me know if I’m off base), generally LLMs are pleasers to the user but reFrame is meant to provide truth and clarity over comfort because the user can be wrong here. So more reassurance sounds like it goes against the core values. I am grateful for you taking time out of your day to share your thoughts. Neal

 

Hey Neal,

Totally understandable after looking at the product day and night. My use-case was wanting to interpret a message i received in case i was missing something in communication. And the space to put in the message was hidden and required some poking around.

My bad on the assurance part, i did feel it was somewhat ambiguous as well. I think having truth and clarity over comfort makes sense and you're right to keep it that way. I wouldn't say its to take away truth and clarity, but maybe sprinkle some warmth? E.g. the examples of analysis on your website "Reality gets rewritten so you doubt your own memory. Naming it out loud is how you stop absorbing it." & "Disgust dressed up as a comment. Contempt is the single biggest predictor of a relationship failing.", they feel a tad cold for someone who's probably already in a bad place. Maybe warmth to make the person feel better is a better word than reassurance.

Hope this helps!

Jay