I’m building the place I wish existed between “I found it” and “I bought it.”

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Finding clothes online is actually the easy part.

The harder part is everything that happens after:

“Is this actually a good price?”
“Does anyone know how this fits?”
“Would I still wear this six months from now?”
“Is there a better version somewhere else?”
“Should I buy it before it sells out?”

Most shopping sites are designed to get you from product page → checkout as quickly as possible.

But that’s not really how people make fashion decisions.

When I shop with friends, we send screenshots, compare prices, argue about whether something is worth it, talk about sizing, and sometimes convince each other not to buy something.

That last part is important.

So with Crazy Sajangnim, I’m experimenting with a different kind of shopping experience.

The platform brings together discounted designer fashion from Korean and U.S. retailers, but the part I’m most interested in building is what happens around the product.

You can discover something on sale, then bring that item into a community where other shoppers can react to it, discuss it, share styling ideas, talk about fit, or simply answer:

“Would you buy this?”

I don’t want Crazy Sajangnim to become another endless catalog.

I want it to feel more like walking through stores with people who are just as obsessed with clothes as you are.

There’s also something slightly funny about building a platform whose name basically comes from the Korean phrase “사장님이 미쳤어요” — “The boss has gone crazy.”

It’s the phrase you see when a store is advertising prices so low that apparently the owner has lost their mind.

So the name started as a joke about discounts.

But the product is slowly becoming an experiment in something bigger:

Can online shopping feel social without becoming another social network?

Crazy Sajangnim is still early, and I’m actively figuring that out.

If you shop designer fashion online, I’d especially love to know:

Would seeing other shoppers’ opinions actually change whether you buy something?

Or do you still prefer to make that decision alone?

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