Reach by Artificial Societies - Test content in a simulation of your own LinkedIn audience

Reach simulates your personal LinkedIn audience. Use it to write, test, and improve your content before posting. Simulations used to be sci-fi, now they’re for everyone.

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Hello Product Hunters, I’m James, co-founder of Artificial Societies! 👋

I couldn’t be more excited to bring you Reach, an AI simulation of your actual LinkedIn audience - yes, your very own LinkedIn!

What’s the story?

At Artificial Societies, we found ourselves posting a lot on LinkedIn, trying to hack the formula for successful content. So we built Reach to help us, and both my co-founder Patrick and I doubled our LinkedIn followers in 6 weeks.

That’s when our friends and YC batch mates started asking for it, so we’ve decided to make it available to everyone.

What makes Reach unique?

Reach isn’t a writing assistant. It lets you take your authentic thoughts and opinions and test them before you post. Not only does this help you write content that your followers engage with, it takes away the risk of your posts falling totally flat and getting ignored - if you know, you know. 🤦‍♂️

Because Reach simulates exactly what happens on LinkedIn, it understands exactly how your LinkedIn audience will respond to your posts. This is how we are able to predict how your post will perform 2x as accurate as predictions made by ChatGPT.

The really crazy part is that, when you test a post, we spin up 100 variants using your tone of voice and everything else we know about you, and automatically test these alongside your original. You can take the best ideas, incorporate them, and keep iterating until you get it right.

How can I try Reach?

Free and paid plans are available now at

Would love to hear your thoughts, feedback, and questions! 🙏

   every audience is made bespoke to the user based on who interacts with their posts. We’ve baked in a whole bunch of the LinkedIn algorithm’s features into the design of the simulation and we’ll continue to evolve it over time

 Woah this is so cool! I was recently looking for A/B testing tools for posts on Linkedin and X, this can totally deliver the value I wanted. Will try it out.

Congrats on the launch and good luck! 🍀

 thank you!! let us know how we can make it better!

 thank you Manu! We don't just AB test we do 100 parallel tests at once, X coming soon!

   Thank you! Keen to hear your experience once you've had a chance to use it 😁

That sounds quite fascinating!

Could you explain how it knows how to simulate the audience? Does it analyze the activity of my followers?

 thanks Konrad, we analyse your own LinkedIn profile as well as your activity (who you engage with and who engages with you in return). This allows us to build both the individual personas and the network. So, you're exactly right, we look at your activity and the activity of those in your audience

never thought of doing a/b testing on linkedin this way! will definitely try. are you planning to do this for ads?

 absolutely, ads / comms / products are all in scope for the future. Let us know if you have something specific in mind

 i was more thinking about linkedin ads. a/b testing there is always super expensive. even getting the right creative takes time and lots of ad spent.

Interesting! That opens a bridge for completly new predictions!

 thanks! we want to simulate everything everywhere all at once haha

Interesting! How accurate are the simulations if hypothetically you don’t have access to the underlying LinkedIn algorithm?

 honestly, scarily accurate. best way to prove it is just by writing a post and seeing how close the prediction is to reality

So hyped to be sharing this with the Product Hunt community!

Wow... If this product delivers what it says. I am sold😁

 Thanks! Let us know if it lives up to the expectation!

 Tried, I love the promise. Will spend a day or two to see the impact. Will reachout to you on

Sounds cool! I'll definitely give it a try!

 🙏 let us know what you think

How do you ensure that the reach prediction is always accurate?

 It's rarely going to be perfect, that's why we give a range with a lower and upper estimate. But we calibrate our predictions to your profile and audience to make sure it's aligned

This is so cool! Congrats on the launch guys

 Thanks Andy, loving Keywords!

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