Outpaint - Ad Reframe
AI to turn vertical UGC into widescreen ads for Youtube & TV
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Outpaint - Ad Reframe - AI to turn vertical UGC into widescreen ads for Youtube & TV

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UGC ads reframed for Youtube and TV by Outpaint.com. Vertical ads (9:16) expanded into widescreen (16:9) for connected TV, while keeping the original footage pixel perfect. Outperforms pillarboxing and side blur.

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Maker
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Today, you can only shoot video for one screen at a time. Go landscape and it won't fit a phone. Go vertical and it looks awful on a laptop. And without a super specialized lens, forget about the big screen. We've all seen the black bars you slap around a video to force it into a new aspect ratio. I hate them with a passion. My favorite movie, Lord of the Rings, was shot in 2.39:1. It doesn't fit a single TV out there. So we're on a mission to end black bars for good. Every video should fit every screen. Today we're launching Ad Reframe, which turns winning vertical UGC ads into CTV ready placements. Our case studies show outpainting far outperforms black bars and side blur. Send us a video you want reframed and we'll send back a free sample so you can see it for yourself. We'd love to hear what you think.

Curious how Ad Reframe handles the jump from typical UGC formats into TV-ready creative. Since the tagline is “Convert UGC ads for TV,” are you mainly focused on aspect ratio, pacing, and framing, or does it also help with things like voiceover, captions, safe zones, and length requirements for TV spots? That distinction would be helpful for marketers comparing it with a normal video editor.

Maker

Hey , we're focused on expanding the aspect ratio by generating new content to fill the extra space. It works best for repurposing your winning ads for bigger screens like YouTube, YouTube TV, Netflix, etc.

As for a normal video editor, the process is very simple: send us a video link and get back an expanded ad in a few days.

So cool idea man but you didn’t included any demo video for it :)
Maker

 Just added one take a look!

 saw it much better!

The "reshoot it for CTV" conversation is one nobody wants to have mid-campaign. Really glad someone built a clean fix for this. Simple as it should be 👍

Maker

Thanks  ! Just being able to expand an ad in days is a game changer for agencies

CTV ad spend is growing fast and pillarboxing is genuinely embarrassing to watch on a 65" screen - so this solves a real pain. The key question for me is how the AI handles the expanded areas when there's motion near the edge of the original frame. Static backgrounds are easy; someone walking across frame is where things get tricky. Any samples with fast-moving footage?

Maker

Checkout this example 

Here we expand standard rectilinear 2.39:1 video into IMAX full frame 1.43:1.

Lots of fast motion and shaky cam!

This is awesome, kinda feels like a bridge between a TikTok and a YouTube video 💯

Maker

 Thats the goal!

reframing 9:16 to 16:9 without pillarboxing is the part everyone fakes with blur. do the generated edges stay temporally stable across frames, or can they shimmer?

Maker

 yes they stay seamless across frames, cuts and entire scenes.

Email me a video link () or grab a time on my calendar and I'd be happy to convert an ad for you for free so you can see the quality for yourself!:

it's nice to see this product reach todays rank#9. We run UGC campaigns and the 9:16 to 16:9 problem comes up constantly whenever we want to extend to CTV or YouTube pre-rolls. The pillarbox blur workaround genuinely looks bad. The real test for us would be fast motion and shaky handheld footage — that's where outpainting usually falls apart. Curious if there's a confidence score on the output so you know which clips need a manual check before the campaign goes live.

Maker

Thanks, and great question. Fast motion and shaky handheld is exactly the hard case, so here's a short example that's full of both:

On the confidence point: rather than relying on an automated score alone, our team reviews every outpainted clip end to end before it ships, so you get back cinema quality results without having to guess which clips need a manual check.

Happy to convert one of your ads for free so you can see how it holds up on your own footage: grab sometime on my calendar!

 thanks, i'll take a look first.

The "generating new content to fill the extra space" bit is the part I'd worry about most. From my own YouTube edits, added background often pulls the eye away from the actual subject. On winning vertical UGC where attention's locked on someone mid-CTA, does the outpainted area stay quiet enough not to steal the read, or do you see it nudging eyes outward?

Maker

Take a look for yourself at a few different examples:

We also have complete control, so we can make the outpainted regions more or less exciting depending on what you need.

Would be great to have clearer upfront model/pricing expectations set. Is this a product? Is it a service? Is it smb accessible etc