Kooking - Swipe recipes. AI scores each one for your taste.

Forget endless scrolling. Kooking is built around the swipe. Every recipe you discover gets an AI Score — calculated for YOUR taste, pantry, and cooking style — before you even open it. Swipe right on what looks good. The AI learns. Your scores get smarter. Every recipe comes from a real home cook's kitchen, not a brand or algorithm. No noise. Just swipe, score, and cook.

Hey Product Hunt! 👋 Deepak here, maker of Kooking.

One of the core design decisions we made early on was the swipe-to-discover feed — and I want to share why we went this way and how it actually works under the hood.

🤔 The problem with recipe discovery today

Every recipe app I tried had the same broken loop: you search, you scroll, you bookmark 200 things, and you never cook any of them. The problem isn't a lack of recipes — it's that none of them feel personally relevant in the moment.

Searching requires intent. But most nights, you don’t have a dish in mind — you just want something to catch your eye.

🃏 Why swipe?

Swiping maps perfectly to how people actually decide what to cook. It’s visual, low-friction, and mood-driven. Right means "save this," left means "not tonight." No search bar, no filters, no rabbit holes.

But the real power is what happens behind each swipe. Every interaction — save, skip, cook, import — feeds a live taste profile that makes the next card more relevant than the last.

✨ How the AI match score works

Each recipe card shows a personal match score (0–100). It’s not a global popularity rank — it’s built entirely around you. Here’s what drives it:

Taste profile — cuisines, ingredients, and cooking styles you consistently save or cook

Cooking behaviour — quick weeknight meals vs. weekend projects, minimal prep vs. complex techniques

Meal plan context — if you’ve already got chicken twice this week, the feed surfaces variety automatically

Time & season signals — a slow braise scores higher on a Sunday afternoon than a Tuesday at 6pm

Creator affinity — recipes from creators you consistently engage with get a natural boost

The score is intentionally visible on every card. We want it to feel transparent — not like a black-box algorithm deciding what you eat, but a smart suggestion you can trust or override.

The more you swipe, the sharper it gets. Early users have told us it starts feeling "weirdly accurate" after just a couple of sessions.

Would love to know — what would make a recipe discovery feed feel truly personal to you? Drop it below 👇

Kooking - Swipe recipes. AI scores each one for your taste.

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