👋 I can't code. This year I built a CRM, a website and a software company anyway

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I'm Olga, 43, a business person with no technical background. Fifteen years in HR, then a portrait photography studio. I have never been a developer.

Today I do work I used to hire entire teams for. I built my studio's website. I built a full CRM that runs my business, with payments, booking, automation and an AI assistant that knows every client. I did the CRM by myself, in four months.

I did it with Operum, a team of six AI agents that my co-founder Alex and I created. And here is the part people don't believe: we build Operum with Operum. The whole company is just the two of us. No employees, no agency.

We do it while raising three kids with no outside help, in a country we moved to ten years ago.

I'm not telling you this to impress you. I'm telling you because a year ago I was sure this kind of work wasn't for people like me. Now I do it for myself, and we're building it for other founders and creative people who have the idea and the expertise, and no technical team.

So I'd love to hear from you: what would you build if the technical part stopped being the obstacle?

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