Maria-Cristina Muntean

Been here for ages, it was about time! :D

Hey PHunters!


I'm Maria-Cristina. I grew up in a family of creatives and entrepreneurs, always torn between artistic expression and the practical side of business, selling my artwork at local markets when I was barely a teenager.


My background is a bit unconventional - I studied film (BA), "practiced" as a screenwriter, and eventually found my way into marketing. That combination of storytelling and strategy has shaped how I approach everything in my career :)


After nearly a decade building content strategies for SaaS companies, I've seen firsthand the gap between what works and what most companies actually do with their content.


The problem I kept seeing:


Many companies want to create great content but don't have the resources for extensive SME interviews or hundred-hour research projects. They need something strategic and effective without the enterprise-level complexity or cost.


That's why I built Yahini:


We've trained our AI on over a decade of content strategy expertise - not to generate content, but to think like an experienced strategist. Yahini helps with:


• One-click content workbook generation
• Done-for-you keyword research with intelligent clustering
• Strategic content briefs customized by funnel stage
• Priority scoring to focus efforts on high-impact topics first


Unlike generic AI tools, Yahini doesn't analyze what's ranking or copy competitors. It builds you a custom strategy based on your specific business, audience, and goals.


One of our goals in Q2 is to launch here, on PH.


So I'm prepping myself for the challenge :D


I'd love to meet other founders and content marketers, share insights, and learn from each other.

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