We ran 100+ AI-citation audits before launching. Here's what actually gets cited.
Before writing a line of product marketing, we audited 100+ real business sites: same buyer questions, asked live to ChatGPT, Perplexity and Gemini, then we read every page the engines cited. What the cited pages have in common:
77% are list/comparison formats ("best X", "X vs Y") — the format wins before the brand does
only ~31% carry original data (tests, benchmarks, surveys) — which is wild, because engines love citing numbers. Most sites simply don't publish any numbers or original data.
named authors and real depth (~3,000+ words on cited pages) show up constantly and on Perplexity, Reddit is the most-cited source on ~87% of questions
The uncomfortable summary: most companies aren't invisible to AI because they're bad — they're invisible because their content isn't in the formats AI quotes. That's the gap we built HarperFlow for: a blog-on-autopilot engine, built to be cited — every article fact-grounded with 8–12 cited sources and ~13–20 minutes of live research by the pipeline, published straight into your CMS.
Live on Webflow and Wordpress today. Coming soon to Shopify and Wix.
We launch on Product Hunt on Sep 9. If the data above is your kind of thing, the Coming Soon page is https://www.producthunt.com/products/harperflow — brutal feedback is genuinely welcome.
Check our website at https://www.harperflow.io to learn more.

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