Why did games reminiscent of the 80s become popular on Twitter?

After Levelsio started posting about his latest project on Twitter, other creators started following him.

They created a game that resembles a Minecraft/Sims hybrid, where they offer sponsorship.

In itself, this can have an audience and be interesting for two reasons:

– nostalgia (memories)

– gaming (a kind of leisure time activity)

So what makes this game special and why is this trend spreading so quickly?

After all, something like this has been around before – for example, Cryptovoxels from the Web 3.0 & NFT era.

Is it because Levelsio is well-known and any of his projects have a chance of success? Or is it really something special? How do you see it?