What do you think marketing will look like in 5-10 years?

I imagine AI will seep into marketing as well in the next few years. My bet would be on AI-tuned ads and content. Things that look like regular videos and posts, but are actually ads in disguise.

I think a lot more money will flow towards content and community

It is difficult to predict exactly what marketing will look like in 5-10 years, as it will depend on a number of factors including technological advancements, changes in consumer behavior, and the evolution of the business landscape. However, it is likely that marketing will continue to become more data-driven and personalized, with AI and machine learning playing an increasingly important role in targeting and delivering messages to consumers. Marketing may also become more focused on building long-term relationships with customers, rather than simply driving short-term sales. Additionally, the rise of new technologies such as virtual and augmented reality may change the way companies market their products and services.

The main thing I can envision is AI being a go-to companion for marketers, not replacing them. AI could automatically segment leads, aid with copywriting in real time etc

hopefully more targeted

AI will definitely play a bigger role. Also, the role of the community will be increasing constantly.

I think it is highly unpredictable

Nothing will change in terms of nailing your target audience and having an irresistible offer. But how you reach your audience, engage and influence them will of course be different depending on the new apps and tech available.

I think no matter what tools people use to do marketing, there will be less room left for stretching things. Competitors in all sorts of products are growing, and customers will be unsatisfied if they feel cheated.

Marketing will heavily depend on interactivity in the coming years.