Learnings from launching on PH without stressing about it!
48 hours ago I launched on Product Hunt.
Here is what happened:
I launched with zero stress.
I didn't send a single DM for getting upvotes.
I found a random Hunter with no followers.
I wanted the whole process to be fully organic, to see how PH works.
I got 85 signups to my app from the whole launch.
I did not get featured on the main page.
Spoke directly with the PH team about how to get featured:
You need an innovative product.
You need clear visuals.
You need clear core messaging of your value proposition.
Your app needs to be easy to use.
Your app needs to be fun.
Things I found out that I DID NOT LIKE:
The bigger the community that backs your launch the better
So basically if you don't have one, you don't get your chance
In the end of the day, people decide if you are featured on the main page
That is ok, but it means that it is not guaranteed I will get my chance to be seen.
I love PH <3 But, as the majority of the "famous" platforms, it requires your whole attention without guaranteeing that you will get your chance. I am not shocked.
What you should do when you launch on PH:
Don't stress about it.
Being featured or your launch going well has no correlation to how valuable your product is.
If you launch, find a famous Hunter with many followers.
BIGGEST INSIGHT:
Give your attention to things that matter, i.e creativity, impact, solving a problem, helping people.
Keep doing that without being stressed about being featured anywhere.
Stay safe <3
Im launching a new product in 3 weeks.
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