I'm figuring out monetization for our relocation startup: need thoughts
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Hey builders, I’m Kate, co-founder of Migroot—a platform that helps people relocate smoothly. We have our first customers, but pricing has been tricky.
🔹 We currently offer three plans:
$19.90/month – subscription for access to relocation tools
$1,190 one-time – full support with an immigration expert
$2,990 one-time – premium, hands-on relocation assistance
The problem?
💡 The $19.90/month plan seems too cheap—people don’t trust it because "immigration can’t possibly be that affordable."
💰 The higher-tier plans feel too expensive, especially since they require expert involvement and customers hesitate to pay upfront.
We're trying to find a better balance. Have you faced similar challenges? Any ideas on how to tweak pricing or positioning?
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