How to fix product descriptions to get more search traffic in your store

Using product descriptions that come straight from the manufacturer makes your catalog full of the same words over and over. Search engines do not like that so they ignore many of those pages. We saw our category pages stop growing until we checked our inventory. We found hundreds of pages with, than fifty words that were all the same. By adding a list of practical use cases and common compatibility questions to the product description template our organic traffic jumped in just one month. Writing custom product descriptions for an inventory can feel like a chore.. If you start with the top twenty products that bring in the most money you see the fastest improvement. How do you create product descriptions when you have a large product inventory?