How do you explain user drop-offs to non-technical stakeholders?

I work closely with product and growth teams, and one challenge I keep running into is explaining user drop-offs to people who aren’t deep into analytics.

The data usually shows where users leave, but turning that into a clear, confident explanation—without overloading dashboards or making assumptions—can be tough. Especially when the audience is leadership or business stakeholders.

I’m curious how others handle this in practice:

What methods, signals, or narratives have helped you explain user drop-offs in a way that actually resonates with non-technical stakeholders?

Would love to learn from real examples and approaches that have worked for you.