Has anyone seen higher conversion rates by actually removing a pricing tier?
by•
We spent weeks tweaking our pricing copy and redesigning tables, but nothing moved the needle. Then we decided to simply drop our lowest plan, and surprisingly, conversions on the higher tiers jumped right away.
It turns out having a super cheap option was just giving buyers an easy way to avoid committing to the plan they actually needed.
Have you ever tried removing a plan instead of adding new features or tiers to fix conversions?
1 view
Replies