Calendar-centric selling is any business model where the primary transaction happens around a date and time. A yoga class on Saturday morning. A wine tasting on Friday night. A cookie decorating workshop next month. A fundraiser gala in November. A conference in October. A weekly trivia night.
If your business makes money by gathering people in a time and place (charging them or not) you're a calendar-centric seller. And there are a lot more of you than there used to be.
Eventually is event-based ecommerce for calendar-centric sellers: ticketing and registration that runs on your Squarespace site, matches your brand, captures every guest, and charges a flat monthly subscription, all with no per-ticket fees.
