I was using Plausible and loved its simplicity, but I felt stuck. Pageviews are nice, but they don’t tell you what makes money.
So I built my dream tool: connect Stripe to traffic, and see where revenue actually comes from, so I can double down.
Almost nobody cared.
It took 120 days to reach $1k MRR.
But I didn't mind. I was having fun.
I shipped 117,869 lines of code to build features I needed myself.
My only KPI was (and still is) features shipped.
Slowly, word of mouth kicked in, and the SaaS started growing on its own. 16 months later:
- $17K MRR
- 983 paying customers
- 1.2B pageviews tracked
I wanted to quit many times. I’m competing with giants and VC-backed startups, in an overcrowded market, for a vitamin product.
What changed everything was niching down: building ultra-specific features for my own problems and hoping others had the same ones.
I don’t really do marketing. Most users come from word of mouth. But today is special. I never truly launched DataFast, so I made this video to finally do it. Hope you like it!
Report
I switched from Google Analytics to DataFast. Thought: Well, lets just try it out with the free tier but I will most likely stick to Google Analytics. What else could DataFast offer which I dont get already included in GA?
BOY WAS I WRONG!
After using DataFast I will never ever use GA again. My mind was blown when I saw, how cool, userfriendly and innovative a analytics tool can be.
Tracking goal, custom funnels, live maps, X (Twitter) integration and so so much more! The best part? The setup literally takes only 5 minutes. That is not a marketing slogan, it is the truth.
Do yourself a favor, invest half an hour and $0 into getting dataFast setup, explore it and thank Marc later.
Support for the 🇫🇷 goat ! Tried the product a few months back, huge value to understand where people are coming from. Huge leverage on your marketing/sales pushes!
Congrats on the launch! The Stripe to traffic connection is a really clear way to move beyond vanity metrics. Once you started niching down, which specific revenue or behavior insight ended up changing how you actually built or prioritized features the most?
Feels sane. Tired of guessing which clicks pay rent. Stripe + traffic is exactly what I wanted Plausible to do. How do you handle multi-touch and refunds? Bookmarked to test on my tiny SaaS this weekend. Nice ship, Marc.
Replies
IndiePage
Hey Hunters, it's Marc!
483 days ago, I built my own web analytics out of frustration.
I was using Plausible and loved its simplicity, but I felt stuck. Pageviews are nice, but they don’t tell you what makes money.
So I built my dream tool: connect Stripe to traffic, and see where revenue actually comes from, so I can double down.
Almost nobody cared.
It took 120 days to reach $1k MRR.
But I didn't mind. I was having fun.
I shipped 117,869 lines of code to build features I needed myself.
My only KPI was (and still is) features shipped.
Slowly, word of mouth kicked in, and the SaaS started growing on its own. 16 months later:
- $17K MRR
- 983 paying customers
- 1.2B pageviews tracked
I wanted to quit many times. I’m competing with giants and VC-backed startups, in an overcrowded market, for a vitamin product.
What changed everything was niching down: building ultra-specific features for my own problems and hoping others had the same ones.
I don’t really do marketing. Most users come from word of mouth. But today is special. I never truly launched DataFast, so I made this video to finally do it. Hope you like it!
I switched from Google Analytics to DataFast.
Thought: Well, lets just try it out with the free tier but I will most likely stick to Google Analytics.
What else could DataFast offer which I dont get already included in GA?
BOY WAS I WRONG!
After using DataFast I will never ever use GA again.
My mind was blown when I saw, how cool, userfriendly and innovative a analytics tool can be.
Tracking goal, custom funnels, live maps, X (Twitter) integration and so so much more!
The best part? The setup literally takes only 5 minutes. That is not a marketing slogan, it is the truth.
Do yourself a favor, invest half an hour and $0 into getting dataFast setup, explore it and thank Marc later.
IndiePage
@aleksdoescode I can't describe how happy this makes me 😭😭😭 Thanks for your super kind words Aleksandar ❤️
@marclou Always! You have earned it!
Supabase
Congrats on the launch @marclou ✨🎉 Super excited!!
IndiePage
@mcnaveen thank you boss <333
Calk AI
Support for the 🇫🇷 goat ! Tried the product a few months back, huge value to understand where people are coming from. Huge leverage on your marketing/sales pushes!
Bravo Monsieur 🥖
IndiePage
@quentin_fournier_martin Merci chef!
DataFast
RIP boring analytics!
IndiePage
@wahabshaikh we cooking!! 💪
SyncSignature
IndiePage
@neelptl2602 Appreciate you boss!
Congrats on the launch! The Stripe to traffic connection is a really clear way to move beyond vanity metrics. Once you started niching down, which specific revenue or behavior insight ended up changing how you actually built or prioritized features the most?
Unicorn Platform
clearly the best tool launched on here in 2026 (connecting revenue to traffic is a genius idea)
if it wont win, I'm removing product hunt from my bookmarks right away
Product Hunt Wrapped 2025
Feels sane. Tired of guessing which clicks pay rent. Stripe + traffic is exactly what I wanted Plausible to do. How do you handle multi-touch and refunds? Bookmarked to test on my tiny SaaS this weekend. Nice ship, Marc.
I use it every day ! My tool to follow my data