Ctruh Studio - Create interactive 3D and XR experiences without coding

@sharun_kanan honestly, today feels surreal.

Most of us joined because we believed the browser could do what apps and headsets were promising, without the friction. Watching 3.6 years of engine work turn into something anyone can open from a single link never gets old.

What I'd tell the PH community: don't take our word for it, click into one of the live experiences and try rotating, configuring, trying on. The "wait, this is running in my browser?" moment is the whole product.

@sharun_kanan Congratulations on the launch, this is an excellent product.

@anand_ghugare Well said, Anand. The fragmentation point is the whole reason this exists, brands weren't missing the ambition for 3D and AR, they were missing a way to do it without gluing five tools together. "Practical, not just possible" is exactly the bar.

And I'll echo your ask to everyone reading: we genuinely want to know which workflows to sharpen next. If you try Studio today, tell us where it flowed and where it snagged, whether that's asset creation, customization, or getting an experience live on your site. That's the feedback shaping our next few releases.

@ivy_bisht This one got me a little, not gonna lie. That whiteboard line ("go from an idea to a 3D scene without opening a single tool you don't already know") was the whole bet, and half the room being unsure it was buildable is exactly why today feels the way it does.

To everyone reading: this is the kind of thing that doesn't come across in a screenshot. Go open one of the live experiences, rotate something, try it on, and see the "wait, this is just running in my browser?" moment for yourself. We genuinely want to know what you think.

@jagrit_gupta Thanks Jagrit! The "non-techie made a try-on in a few minutes" part is honestly the bar we care about most, if it only works for 3D specialists, we've failed. Really glad it clicked for you.

@ayesha_mughal1 "Weekends fighting with Blender for a basic product spin" is the exact pain we built this to kill 😄 Blender is incredibly powerful, but you shouldn't need to learn a full 3D suite just to let a shopper rotate a product. That gap is the whole reason Studio exists.

Honestly, the best test is to recreate that spin, the one you used to lose weekends to, and see how long it takes here. Drop in a product (or generate the model from a photo with VersaAI), and you've got a rotatable 3D viewer in minutes, no Blender required. Free launch credits to try it.

Would genuinely love to hear how it compares to your old workflow once you've built one. That head-to-head is the feedback that means the most to us.

@asadmalik901 This is the most useful comment on the page, and you're completely right. Render quality is table stakes now; delivered mesh weight after optimization is the number that actually decides whether a brand ships or shelves it. A gorgeous asset that takes 8 seconds on 4G loses to the flat photo every time.

For what it's worth, that's exactly why the pipeline auto-optimizes what VersaAI generates rather than serving raw, decimation, texture compression, and LODs before anything hits a shopper's device. The generated poly count matters far less than what actually streams.

But you've called out something real: we talk about that on the engineering side and don't say it loudly enough on the marketing side. The per-product performance budget is exactly the line a serious brand cares about, and we should be leading with it. Genuinely grateful, this is the kind of feedback that changes how we position the whole thing.

@puja_sharma13 Puja, this genuinely made our morning. "Customers stopped asking for extra images" is the exact outcome we hoped the material editor would unlock, that's the whole point of getting roughness and reflectivity right in-platform instead of round-tripping through other software.

Ceramics is honestly one of the harder cases too, glaze has that subtle depth and sheen that's tough to fake, so hearing it holds up against real photos means a lot.

If you ever hit a texture or finish that doesn't translate well, I'd love to hear about it, edge cases like yours are exactly what push the material engine forward. And thank you for sharing something this specific; it helps other makers here picture what's actually possible.

@janet_david Thank you, Janet, "not just another tool" is exactly the bar we held ourselves to. Grateful to have built this alongside you.

@sheikh_umair1 You've nailed exactly why we built the AR piece, Sebastian. Furniture is honestly the textbook case: big-ticket, space-dependent, and "it looked bigger online" is one of the top reasons things get sent back. Letting someone place a sofa in their actual living room before buying is the difference between hoping and knowing.

Would genuinely love for you to try it with one of your own pieces, drop in a product (or use VersaAI to generate the 3D model from a photo), then view it in AR in your own space. Takes a few minutes and there are free launch credits.

If you do, I'd love to hear how it holds up with real furniture, scale accuracy especially. That's the feedback that helps us most, and it sounds like your shop is the perfect real-world test.

@suryansh_tiwari2 Thank you, Suryansh, means a lot coming from a fellow maker 🙏

Honest answer on the biggest surprise: how fast non-technical users have jumped in. We built this to remove the specialist barrier, but I half-expected people to still approach it cautiously. Instead, someone earlier today (runs a ceramics shop) told us the material editor got her glaze textures close enough to real photos that her customers stopped asking for extra images. Another was surprised the AI handled organic shapes, "my plant models actually look like plants." Those aren't the easy cases, so seeing regular users push it there on day one has been the happy surprise.

The other one: how much people care about the "start from photos you already have" part. We thought the wow was the 3D; turns out the relief is not having to create assets from scratch.

How's it going on your side, EverTutor's a great space to be building in. Rooting for you too!