What makes a product video actually convincing to you?

We’ve all seen flashy demos with slick animations… but not all of them stick.

So here’s the question: what actually makes a product video convincing to you?

Is it clarity? A relatable use case? Strong narration? Or just… showing the product in action without fluff?

We’re building Clueso with this in mind and would love to hear what you think separates a forgettable video from one that actually moves you to try something.