Bluerails Discovery - The rails AI agents use to find and pay you
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Most "AI visibility" tools stop at telling you if AI mentions your brand. Bluerails goes further. We make you discoverable to AI agents and ready to get paid by them, on the rails we already run for marketplaces.
What stands out:
• Discovery: a peer-reviewed AI-visibility score from 400 samples, not a one-off guess. Free, no signup.
• Agent-ready checkout + global settlement
• Compliance built in
Try your free Discovery report today; agent payments roll out next.
Replies
Bluerails Discovery
Hi everyone, I'm Jens, co-founder of Bluerails. 👋🏾
I've spent my whole career watching how the internet decides who wins.
At GetYourGuide (2019 to 2021) I lived inside a textbook Web2 marketplace: aggregate supply, aggregate demand, match them, take a cut. It worked because the internet rewarded whoever owned the funnel.
So, at Passionfroot I built for that same world: software that gave creators their own storefronts. The market corrected us fast. Creators didn't want another storefront, they wanted demand. We pivoted into a marketplace and brought it to them.
Along the way I noticed something the playbook didn't predict: creators around the world were already asking to just get paid, as cheaply as possible. My first glimpse of where money was heading.
In 2025, I started Bluerails to build those rails for global companies and marketplaces. But the deeper we went, the more the ground shifted under the whole model.
The problem: discovery is moving into the AI layer!
Nearly a billion people a week now ask ChatGPT what to buy, and increasingly the AI buys it for them.
OpenAI, Google, Stripe, Mastercard and Coinbase are all racing to build agent led checkout right now.
The new top of funnel isn't ads. It's being discoverable and transactable by AI agents.
And to be transactable, you need a checkout that humans and agents can both use, one that speaks FIAT and stablecoins natively, because agents transact globally, instantly, around the clock, in amounts and ways cards were never built for.
The solution: that's Bluerails, the checkout that brings companies into the age of agentic commerce.
One integration, and your business is ready for both the customer and the agent buying on their behalf, in dollars or stablecoins.
What makes us different:
Most tools in this space stop at telling you how often a chatbot mentions you. We don't just make you findable, we make you buyable. Discovery now, agent commerce next. No intermediaries, no commission.
What you can do today:
Agent Score: scan any URL and get an instant agent readiness score. See exactly how discoverable and payable your site is to AI agents.
Instant Fix: get your llms.txt and a schema fix so you can make your site agent bookable in minutes.
Agent Analytics: measure real agent traffic hitting your site. Understand which AI agents are visiting, what they're trying to do, and how much revenue you're leaving on the table.
Who it's for:
Developers and product teams running sites with digital inventory. Content publishers, hotels, SaaS tools, anyone who wants to get discovered and paid by AI agents before their competitors do.
🎁 Special offer for the PH community: one free month.
We'd love your feedback, especially if you're building agents that need to move money. Drop a comment or reach me at jens@bluerails.com.
Huge thanks to @benlnfor hunting us, and to the PH community for the support. Let's make agentic commerce mainstream.
Jens
Zeno – AI Knowledge Assistant
@benln @j_mannanal super cool what you are building, agents are going to be what moves the economy quite soon, so it makes sense!
Bluerails Discovery
@benln @cderinbogaz Yes, for sure! Just a matter of time, and we'll be there 😊!
Bluerails Discovery
@cderinbogaz thanks for the support
Bluerails Discovery
@cderinbogaz Thanks a lot!
@benln @j_mannanal Congrats ,quick question: for teams just starting to prepare for agentic commerce, what are the top 3 practical changes you’d recommend they make to their product pages in the next 30 days to move their Agent Score meaningfully?
Bluerails Discovery
@benln @swati_paliwal Try it out and see what our report tells you ;) If you want a deep-dive, we can set up a call!
Bluerails Discovery
@swati_paliwal there's no silver bullet for this. It highly depends on your product vertical, market segment, geography among other factors. Happy to schedule a deep-dive session with targeted feedback and a roadmap
With a View
@benln @j_mannanal congratulations on the launch!
Bluerails Discovery
Thanks a lot Darshan! 😊
Bluerails Discovery
@benln @weirdowizard Thanks a lot, Darshan!
@benln @j_mannanal Payment routing for AI agents is such a specific problem space. Are most users discovering you through the AI tooling ecosystem, or did monetization for agents come first in your thinking?
Bluerails Discovery
@benln @clquek Great question. We have a payments background and believe that the future of payments is agent-first. Thinking through it more, we have identified a few industries that will inherently adopt agentic payments earlier due to the shift in discovery.
Bluerails Discovery
@clquek A lot of user behaviour has already shifted to AI agents. People are planning their itineraries on Agents now. Our aim is to close the entire lifecycle within the same context window
@j_mannanal Many congratulations on the launch, Jens, Ashwin and Gurveen! :)
I’ve known Jens since the Passionfroot days, and when I first heard about BlueRails, I was immediately intrigued.
A lot of AI visibility tools stop at telling you whether you show up, but that’s only half the story. Visibility doesn’t pay the bills; transacting does. That’s exactly why Bluerails feels so important... it’s not just about being found by AI, it’s about becoming a business AI agents can actually buy from. This feels like a real step toward the future of customer discovery and commerce.
Bluerails Discover is super exciting. I can't wait to see how the other modules in the product unfold.
Bluerails Discovery
Thank you@rohanrecommends ! Always great to have your support 😊
Bluerails Discovery
@rohanrecommends, thanks! And spot on. I think we can barely fathom how payments will change in the near future.
Bluerails Discovery
@rohanrecommends Thanks for the support
Foyer
Most "get discovered by AI" pitches boil down to structured data and a sitemap. The payment layer is what makes this different, and also where I'd want to understand the mechanics better. When an agent "pays" you through Bluerails, what's actually happening: is there a wallet layer, a per-query micropayment, a subscription the agent operator sets up in advance? And on the discovery side, curious whether you're building a proprietary index that agents query directly or whether you're influencing how existing models surface your content through retrieval.
Bluerails Discovery
Hi @fberrez1 its true about the structured data and a sitemap, but depending on the vertical you're in different types of content and backlinks are also important.
You asked a very incisive question about Agentic payments, the answer is two out of the three you mentioned:
1. A wallet-layer: This allows agents to actually withdraw/deposit funds and make payments and bookings. This is the main payment layer that we are using in the hospitality space.
2. Per-query micropayments: We support the x402 and MPP protocols that allow us to do micropayments. We have partnered with AllUnity to enable these micropayments for publishers/newsletters https://www.linkedin.com/feed/update/urn:li:activity:7473648168367349760/
Bluerails Discovery
@fberrez1 @ashwin_kumar46 Exactly the right split. Our view: discovery without execution is just SEO for agents.
We are not betting on a closed index replacing LLM retrieval. We make merchants machine readable where agents already look, then add the execution layer: wallet based bookings for commerce, and micropayments where content or API access needs per request settlement.
The hard part is connecting intent to a completed transaction.
Bluerails Discovery
Hi Product Hunt! I'm Gurveen, one of the makers at Bluerails 👋
Coming from McKinsey, I worked across some of the world's most customer-obsessed companies. The best ones always had one thing figured out: exactly where their next customer was coming from.
That answer is shifting in a way most businesses aren't ready for. AI agents are increasingly the ones browsing, evaluating, and making purchase decisions on behalf of users. And right now, most companies are completely invisible to them.
That's the problem we're solving. Bluerails tells you exactly where you stand in the AI layer, how you compare to competitors, and what to fix; then takes you all the way through to getting discovered, booked, and paid by agents directly.
Try our free Discovery report today and see how visible your business is to AI agents. Would love to hear what you find! 😊
Gurveen
Bluerails Discovery
@gurveen_ghai Love this, Gurveen. You captured the shift perfectly: the next customer may not arrive through ads, SEO or a human browser anymore, but through an agent making a decision.
Very happy to have you building this with us. The Discovery report is just the first step. 🔷🚅
Amazing launch!! Would this also work for individual airbnb listings?
Bluerails Discovery
@quincyle the variables to change would be a bit more limited under a sole airbnb listing, but it can definitely be used
Bluerails Discovery
@quincyle Yes, it could! Happy for you to put us in touch with anyone you could benefit from this! 😊
Super interesting, do you also have api support?
Bluerails Discovery
Hey @berkant_ay , we can absolutely provide api support. If you reach out to operations@bluerails.com, we would be happy to understand your needs better and and get this going. You can also signup to the waitlist https://discovery.bluerails.com/signup
Bluerails Discovery
@berkant_ay Hey Berkant! For our deerest CrossFit buddies we might even have early access ;)
Bluerails Discovery
Bluerails is Product of the Day on Product Hunt 🚀
Really did not see this coming! Yesterday hundreds of founders, marketers and builders ran Discovery, asked sharp questions, and pushed us on where agentic commerce is really heading. That feedback is worth more to us than the badge.
The bet we are building on is simple: AI agents are about to become real customers, and businesses need to be ready to get found by them and paid by them. Discovery is the first step, showing you how visible you are to the agents already doing the shopping. The payments side is what we are building next, on the rails we have run for our customers to date.
Thank you to everyone who showed up, voted, commented and sent intros, it genuinely means a lot to us.
And a big thank you to @benln for hunting us 🙏
Follow as we keep building (and growing)
LinkedIn: https://www.linkedin.com/company/bluerails
X: https://x.com/bluerailsdotcom
Website: https://www.bluerails.com/
We are just getting started. If agentic commerce is on your radar, come build it with us.
Try it free at bluerails.com.
Jens
Bluerails Discovery
It was great to see so much engagement and excitement for the product. Thank you to everyone who supported us. As @j_mannanal said we are just getting started, this space is evolving so rapidly. Follow us on linkedin to stay up to date on our progress
Bluerails Discovery
Product of the Day. What a way to kick things off 🚀
Thank you to everyone who tried Bluerails Discovery, voted, and took the time to share their thoughts. The feedback yesterday was sharp and honest, exactly what we wanted at this stage.
This is just the first step. Discovery shows you how visible you are to AI agents today. What we're building next takes you all the way through to getting booked and paid by them directly. The agentic economy is coming fast and we're building the rails for it.
Follow along as we keep building!
Huge shout out to the ever so supportive PH community and especially @benln for hunting us!
Give us a try at bluerails.com
- Gurveen
Super interesting! Could this be used for my father‘s hotel?
Bluerails Discovery
@torben_rabe absolutely! You can enter the hotel domain in the form and get your free report
Bluerails Discovery
@torben_rabe Yes, in fact hospitality is the vertical we have most customers for! Happy to take your dad through the product!
EditWithAva
Amazing launch, congratulations! Do you already have plans for how pricing will look like for this? Couldn't find it on the website :)
Bluerails Discovery
@matthiasrossini Yes, our Base Report is available through our "Visibility" tier for 129$/ month, the "Action" tier (which is basically us optimising for Agent Commerce) is at 299$/ month and the all done for you "Settlement" tier is at 1,999$/ month
Bluerails Discovery
@matthiasrossini check us out. Happy to also schedule a deep-dive session
SpeakON
Hi @gurveen_ghai congrats!
Bluerails Discovery
@danielwayne Thanks a lot! Always good to have feedback from the community 😊
Bluerails Discovery
@gurveen_ghai @danielwayne Thanks a lot!
Bluerails Discovery
@danielwayne thank you for the support
Congrats on the launch 😊 The combination of discovery analytics and payments makes this feel more complete.
Bluerails Discovery
@zerotox Thanks!
Bluerails Discovery
@zerotox Thanks Abhishek!