Amazon Scout - A machine learning Pinterest competitor. Shop with 👍or 👎.

Not sure about this. The difference between two products that you like or dislike could be so minute that it could easily confuse the AI and recommend wrong choices. Even with Amazon's current recommendations, they are way off the mark on many areas. Would it add value or create more noise and work for the end user to filter out?

This can be very useful tool

The layout/design reminds me of the previous UBER design.

This is clearly pretty intelligent - within just a few "likes" it seems to have discerned my taste without converging too much on a single aesthetic. Excited to see how they build this out!

It is certainly a very dangerous product for Pinterest's monetization strategy. Pinterest relies on integrations and crowdsourcing to build inventory, while Amazon has a huge accessible database. I believe that what Amazon is doing is a much more efficient buying discovery approach than buyable pins inside Pinterest. It's a very focused design that enables a single job to be done (discovering the best buying option in a category based on price/recommendations). We can expect Pinterest to steal back some ideas from Amazon very soon (e.g. price comparison). I still believe Pinterest has an edge in a multi-targeting approach. It does not depend on Amazon.com, or any other specific marketplace, so it can do things like price comparison across marketplaces, aggregate all the inventories to create the most compelling offering in visual search etc. but all of that depends on user engagement, deep integrations etc. Pinterest could also support much better smaller businesses and indie manufacturers that get lost in the Amazon Jungle.

Super interesting!!

I see the potential and can't wait for it to get better. At this point, I'm surprised they launched it with it being so buggy. Two clicks into dinnerware and I was getting figurines and sheets.

Too early to release. Made me go and try out Pinterest :)

Pros:

Improves UX of finding an item with hard to describe visual features

Cons:

Only few categories, limited selection, relies on visual features only.

Mentioning 'Pinterest' in their tagline is an indication that Amazon is ready for a battle. :)