... about to relaunch our news platform ... which has been locked behind an "invite code" for a few months in ~beta state ... and we'd like to create some buzz!!.. In your experience, are we better off: Running a waitlist ... Requiring an invite-code ... Opening it for anyone ... My experience of #1 is that the conversion rate of folk on the waitlist

... think so. I'm working with the team on how to create a more scalable version of this but for now just know I try to make myself available to you all. Top mistakes I've seen Product is waitlisted People schedule a draft.... (we have a draft function!) Maker's profile is their product/business and not an actual user account Tagline does not describe the product ie. "Best way to earn users" vs