... makes pricing easier. Products from anonymous creators compete on price. Products from known practitioners with a track record compete on trust. That's a completely different conversation. Comment from Samir Asadov(@samir_asadov): For specialist/practitioner products this 'brand vs product' framing breaks down the product IS the brand statement. A financial model template built from real deal experience signals more credibility than a thousand brand posts ever could, because the buyer (a CFA with a deal on their desk) reads ... ... were only concerned w/ my wellbeing I'd do the same, but when I have others I'm responsible for, and they themselves have mouths to feed, I think differently about the long term effects of my brand vs

... into the future, it may take a while for that to become reality. For me, there are lots of contenders in the consumer social space. I really loved @Clubhouse , especially in the early days of the pandemic. I thought @Airchat had a fascinating interface (twitter...but audio?). I also thought the authenticity and light attention requirements of @BeReal. was compelling. But maybe my favorite more niche product is @Honk by Benji Taylor. Honk was real-time messaging ... ... Musically and TikTok. I made ~100 mindies and admired how the constraints led to so much creativity. Comment from Ryan Hoover(@rrhoover): @rajiv_ayyangar  Oh yes! Tonic was the name of the app I was trying to remember. Airchat