I am launching The Archivist tomorrow on Product Hunt. It started after a conversation with my dad about some old photos. Since then it has grown into something quite special.
The Archivist is a simple family memory app that uses AI to help people record and preserve their stories.
Everywhere I look, I see founders and operators investing heavily in their personal brand:
LinkedIn posts every day
X threads
Podcasts, YouTube, newsletters and substacks too
Meanwhile, their CV or portfolio gets updated maybe once a year.
I m wondering if we re heading into a world where your online signal (what you say, who engages with you, what you ship publicly) will matter more than any formal CV or resume.
There are tons of stories about founders launching SaaS products without an existing audience. No Twitter following, no newsletter, no community, nothing. Yet some still manage to get early traction and even hit real MRR.
If you have started from zero, I would love to hear:
How you got your first users
What channels brought the earliest traction
Whether cold outreach works or not
If content played a role or if you focused mainly on building
What you would do differently if you had to start again
Two months ago, I'd never heard of Product Hunt. When I told people we were launching @AI Context Flow here, they told me to keep my expectations in check.
Fast forward to today: #1 Product of the Day and #1 Productivity Tool of the Week.
The journey was chaotic, humbling, and honestly surreal. If you'd told me this would happen, I wouldn't have believed you.
To everyone who upvoted, commented, and cheered us on: Thank you. Your support means everything and keeps us building. If you need any tips on how we pulled this off as complete first-timers, ask your specific questions below
Most people think users choose products based on features or price. In reality, support decides who stays.
A cheaper tool becomes expensive fast when every issue turns into a ticket nightmare. Meanwhile, teams keep paying more for products that solve problems and support them when it matters.
Support is not a cost. It is part of the product experience. Fast replies build trust. Clear answers reduce churn. Companies that treat support as a growth lever win.
Most people think users choose products based on features or price. In reality, support decides who stays.
A cheaper tool becomes expensive fast when every issue turns into a ticket nightmare. Meanwhile, teams keep paying more for products that solve problems and support them when it matters.
Support is not a cost. It is part of the product experience. Fast replies build trust. Clear answers reduce churn. Companies that treat support as a growth lever win.
ok so weird backstory - ive been building products for startups for like 8 years now and i got obsessed with this question: why do products that KILL IT on product hunt just... die?
like were talking #1 product of the day, 1000+ upvotes, features in newsletters, the whole thing. and then 6 months later? dead or making $300/month