Pamela Arienti

There's a common piece of advice in the startup world (and in any type of business, actually): "Focus on one thing and do it perfectly." While that is true for product features, we are starting to believe that for business survival in 2026, the opposite is true. We believe diversification is the secret sauce. That's mainly because... The future is becoming less and less certain. Trends that...

Happy New Year to everyone! As mentioned, we took a break from all platforms and social media, including PH, because we really needed it. We gladly spent these days... watching Christmas movies (who doesn't watch all the Harry Potter saga during the holidays?), spending time with friends and family, cooking (and eating) a lot, simply relaxing. The online world is certainly important to build...

With the new year around the corner, we’re doing what many others are doing: looking back. I started using PH this summer, slowly trying to understand how the platform works (I still have doubts about some features, but I'm making progress at least.) At first, my goal was simple: engage authentically. I didn’t want to comment just for visibility or talk about things I didn’t care about. So I...

A while ago, I commented on a product launch here on PH. I was genuinely interested, so I asked a question about the product and wished the team good luck. I just wanted to be supportive and know more about what they were doing. The day after the launch, one of the team members added me on LinkedIn, and I accepted. They thanked me for my interest and asked if I’d be open to a partnership....

Building the product is the fun part: you sketch, you code, you design, you tweak, and suddenly you’re proud of this shiny thing that (hopefully) works. Then comes the harder question: Who is this actually for? You might be tempted to say: “Everyone! Anyone! People who breathe oxygen!” But if your audience is “everyone,” your message doesn't reach anyone. The more you try to appeal to as many...

Somewhere along the way, startup culture decided that the only acceptable speed is faster than yesterday. Ship fast. Fix later. Break things. Move fast. Break more things. Obviously, nobody wants to spend three months debating the color of a button. But when it comes to creative work (branding, design, copy, storytelling), sprinting nonstop comes with side effects: ideas get flatter decisions...

If you’ve never heard the term enshittification, you’re in for a treat. It was coined by author Cory Doctorow, and it perfectly describes what happens when platforms get so big that they slowly turn to...crap. Instagram turning into a shopping mall Amazon burying real products under a mountain of ads and “sponsored maybe-it’s-real-maybe-it’s-not” listings TikTok pushing whatever keeps you...

It's been almost one month since our launch on PH, and the year is coming to an end. But we're already preparing for the next steps! We'll use the holidays to refine our offer, strengthen our website, and do whatever needs to be done, with your help. Here's a quick link to our website: https://www.nicejourney.agency/ What's 1 thing (yep, just one) you notice that we could improve? It could...

If you scroll through the SaaS category here on PH, you might notice the same patterns almost everywhere: Blue + purple gradients: It’s the unofficial uniform. If your logo doesn't have a neon-ish gradient, then you're not a SaaS. Rounded geometric logos: Circles, dots, abstract blobs...lovely, but indistinguishable. Overused “tech fonts:” A variant of Inter or a slightly modified SF Pro....

Generative AI is certainly at the center of any discussion, and everybody wants to build something with it (we see it every day in the lists of launches here on PH). Sure, we get it. When giants like OpenAI or Gemini make huge waves, everyone wants to swim in the same ocean, hoping to surf the hype. But we decided to go the other way. Not because we hate AI, but because we believe that human...

From my experience, makers usually obsess over visuals: the colors, the logo, the layout. You might work so hard on building a cool product and ensuring your website or app is as user-friendly as possible that, sometimes, you may forget to take a closer look at the name of your product. That's the thing people will say out loud all the time (hopefully), so it must be cool. That means it must...

ChatGPT has moved from “something fun to try” to an essential tool that quietly sits in the background of almost everything we do without us even noticing it. With 5.1, it feels like OpenAI has listened to all the people complaining about the lack of "humanity" in GPT5 compared to 4 and, as always, I have more questions than answers. Will ChatGPT now feel more like a colleague than a tool? As...

Usually, there are two sides: those who would never mix business and private life, and those who manage to build together with friends or family, without straining relationships. I get why people are skeptical. It’s easy for things to go wrong: You might end up talking about work all the time. Tension can rise faster. Disagreements at work can spill into your personal life. But I’ve also seen...

Yesterday, we launched NiceJourney and ended up at #23! Not bad, not great, just somewhere in that weird middle zone. And honestly, today we’re not sure how to feel about it. Most people prepare for two scenarios: Either “we’ll crush it” or “we’ll flop.” But what about everything in between? What happens when you do "just fine?" Here’s what we learned: connections matter. Almost all of our...

We can’t believe we’re actually saying this: NiceJourney launches tomorrow! We’ve been working behind the scenes for months, tweaking the site (again and again), rewriting copy, testing, doubting, laughing...and now the time has finally come. We’re keeping our expectations low, but we’ve done our best to make this something we’re proud of. Whatever happens tomorrow, we’ll be happy to join the...