Michelle Dailey

The answer depends on what you want to achieve.

• If you want to stay top of mind for a constantly growing audience and increase visibility, post every day.

• If you want to amplify your launch, focus on the period before, during, and after the launch.

  Before the launch, I would start with enough time in advance, around one month before, and I would personally post approximately (at least) twice a week.

• But I think that in general, if you want to be visible within the forums, twice a week is bearable.

This could be related to your industry, or even a side project you're working on.

Here are my 5 (I couldn't function without them):

1. Grammarly proofreading my texts, not just posts, but also client communication

2. ChatGPT / Claude mostly brainstorming, help with copy, and summarising

3. Figma I can put the basic graphics together quickly.

4. Translator sounds incredibly old-school, but English is not my mother tongue

5. Gmail and not only for communication, but also for storing ideas and sending myself email reminders for posts