Ethan Brooks

Ethan Brooks

Co-founder and storyteller.

Forums

Nika

5mo ago

If you wanted to find talented people for your startup – where would you look?

In a time when big corporations are overpaying for their job offers just to steal the best talent from another big company, and in an era where everyone can build their own startup, there will always be room for people who prefer to join a team and work on something (in the future) big.

How would you find these promising talents?

Is August a good month to launch on Product Hunt?

I ve been digging into Hunted.Space stats for August launches over the past few years and the differences between days are wild.

Wednesday to Thursday Busy days, lots of traffic, lots of competition.

Saturday & Sunday Projects launched on weekends get 3 4x fewer upvotes on average.

Are you a planner or do you go with the flow?

There are two types of people (more or less):

1/ The ultra-planners. hey schedule everything down to the minute, know who they re meeting three months from now, and already have their 2027 summer vacation mapped out.

What’s the best day to launch on Product Hunt?

One of the most common questions I get from founders is:

Which day should we launch?

Nika

6mo ago

Is interacting with AI characters becoming the norm for you? (Your POV)

Common Sense Media published a report on this topic, and it reminded me of how big a bubble I live in.

When Meta announced back in 2024/2025 that they wanted to create AI avatars to boost engagement, I was skeptic, but data speaks clearly  young people enjoy AI interaction.

Nika

6mo ago

What piece of advice would you give to someone who wants to start building a personal brand?

I can safely say that Product Hunt is the first platform where I managed to achieve a relatively large number of followers as a person.

(It wasn't the plan, because the plan was to focus on the Slovak community on Instagram, and I'm honestly glad it didn't work out.)... Anyway...

Ross Danowitz

6mo ago

Marketing for early stage startups

As the founder of an early-stage edtech startup, I've been a little "overwhelmed" with which social media platforms to stick with. I'm not sure which ones to invest most of my time into and which to steer clear of.

Given that target audiences vary between different companies, how successful have you found TikTok, Instagram, LinkedIn, Reddit, and even Product Hunt in gaining traction for your company? Have you spent the money investing in advertisements or "promotions?" Was it worth it?
I've gotten over 100k+ views on some videos, but they haven't been particularly effective in terms of conversions.

Nika

7mo ago

"Why shouldn't artificial intelligence replace you?"

Yesterday I met my friend after 2 years, and of course, after such a long time, we had a lot to talk about.

I was excitedly talking about technology and what AI can do, since he is not primarily from a tech background.

How to write a Product Hunt comment during the launch day?

First things first:

Don't write the comment during the launch day, but before (prepare everything in advance)

Gabe Perez

7mo ago

I review hundreds of products daily and try to demo as many as I can - what do you want to learn?

I'm a product nerd. I love demoing and testing out products and am blessed that I can do this as part of my work here at Product Hunt but I sometimes forget to share my thoughts and impressions from testing products with the community....and I want to change that!
What would you like to see if I were to start sharing some reviews, product comparisons, and first impressions of Products that are launched or discovered? What aren't you currently seeing in reviews!
Throw any ideas, ask me anything, this is ultimately for you all!

Do you still believe in SEO?

Hi there! I've been working in content marketing & SEO for almost a decade - and while I've seen many announcements of the death of SEO, the current search climate, combined with the latest announcements from Google are strong signals that SEO may (finally ) be over.

What do you think? Is "answer engine optimization" the answer?

How do I get more upvotes? What's the secret behind Product Hunt?

Hey makers,

I launched my product recently on Product Hunt. I put effort into the messaging, visuals, and value and was honestly excited to share it. But after 24 hours, I ve barely gotten any traction. A handful of upvotes, no meaningful feedback just cold emails and offers from marketers.

Thoughts on the new product/hub redesign?

Product Hunt has launched a significant reconfiguration of the product hub embedding launches within a company's or hub's frame:

The questions I get most often about Product Hunt and answers

During the week, I receive a lot of questions about Product Hunt, and some of them are very frequent. I thought I would post the most frequent ones here, and a possible answer to them.

Is it worth having a hunter?

If the hunter has a large follower base, a strong community, and a good reputation (and your product is also good, i.e. it will be featured): YES, IT IS WORTH HAVING A HUNTER. It will multiply your visibility and success