Badges
Forums
•23d ago
Optimly - The free, open database of how AI sees 5,000+ brands
See how ChatGPT, Claude, and Gemini describe thousands of brands. Every AI visibility tool sells you monitoring.
We built a free resource instead.
The AI Brand Directory tracks how ChatGPT, Claude, Gemini, and Perplexity see 5,000+ brands — scores, sentiment, archetypes, and gaps. Agents built the foundation. Humans verify the ground truth.
It gets smarter the bigger it gets. Look up your brand, add it if it's missing, correct what's wrong. The data belongs to the community.
Why I built Optimly — and what I learned auditing 5,000+ AI brand responses
Hey PH community I'm Apurva, founder of Optimly. Before I ask for your support tomorrow, I wanted to share the insight that started all of this.While working at Microsoft, Meta, and Discord, I kept noticing something strange: AI models were describing our products with confident, detailed and often completely wrong information. Wrong category. Wrong features. Wrong competitive positioning.The kicker? 59% of AI brand misrepresentations aren't missing information they're wrong categorization. AI models aren't ignoring your brand. They're misunderstanding it.That's a very different problem than "we need more content." It's a comprehension problem, not a supply problem.Optimly audits how ChatGPT, Claude, Perplexity, and Gemini actually understand your brand and gives you a prioritized fix plan.My question for the community: Have you ever caught an AI model saying something wrong about your product or company? What was it?
Why I built Optimly — and what I learned auditing 5,000+ AI brand responses
Hey PH community I'm Apurva, founder of Optimly. Before I ask for your support tomorrow, I wanted to share the insight that started all of this.While working at Microsoft, Meta, and Discord, I kept noticing something strange: AI models were describing our products with confident, detailed and often completely wrong information. Wrong category. Wrong features. Wrong competitive positioning.The kicker? 59% of AI brand misrepresentations aren't missing information they're wrong categorization. AI models aren't ignoring your brand. They're misunderstanding it.That's a very different problem than "we need more content." It's a comprehension problem, not a supply problem.Optimly audits how ChatGPT, Claude, Perplexity, and Gemini actually understand your brand and gives you a prioritized fix plan.My question for the community: Have you ever caught an AI model saying something wrong about your product or company? What was it?