Anshika Rastogi

Over the past few months, we have been building Causo around two problems almost every early-stage founder runs into:

1. Finding the right investors and reaching out to them properly

2. Finding potential customers with a real reason to buy

Our fundraising product helps founders discover relevant VC funds and partners, research them, and run personalized outreach.

Our sales product finds companies that match a specific ICP, identifies why they may be a good fit right now, finds the right people, and drafts personalized outreach.

We run an IT agency (Appfoster), managing outreach for both ourselves and our clients.

At one point, a single outbound campaign meant paying for five different tools:

For those who don't know us, we've been running an IT agency (Appfoster) for the last 7+ years.

Like many agencies, we eventually started building a proper outbound engine to generate consistent leads-for ourselves and for our clients.

At first, every new tool felt like an upgrade.