TreeCard™ is the free top-up debit card that reforests the planet with your everyday payments. Powered by Ecosia, the green search engine. 80% of profits go straight to reforestation. No greenwashing. Featuring a brand new Mastercard wooden debit card.
@calum great Qs. The wood is sustainably sourced FSC cherry wood from the U.K. The card had passed MasterCard approval so is fit to be used as an everyday use product.
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But wait. Isn't it counter intuitive to cut down trees to make debit cards just to plant trees? It's far better than plastic though.
@wisepythagoras ha! Good question. So our cards are all made from sustainably sourced FSC cherry wood, and we can produce up to 300,000 cards from the wood of a single tree. In general there’s no problem with using sustainably harvested wood, this is a great recyclable material— the problem that we’re solving is is forest areas that are cut down in an unsustainable fashion.
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@jamie_treecard thanks for the answer. That makes sense. One last question. Is the underlying account FDIC insured?
Will anyone care to enlighten me on how things like work.. like cut a tree for wood and make a debit card that plants trees.. even if the number of trees planted by cards made from 1 tree is more than 1, still is it humane to cut down a tree in the first place. What is your opinion!?
@gndps someone asked a similar Q below so just answering here:
Our cards are all made from sustainably sourced FSC cherry wood, and we can produce up to 300,000 cards from the wood of a single tree. In general there’s no problem with using sustainably harvested wood, this is a great recyclable material— the problem that we’re solving is is forest areas that are cut down in an unsustainable fashion.
This is an incredible concept! I'm excited for where this can go!
Following up to @calum 's question about the wood's sourcing, here are some additional data points I think would be great for your landing page and PR:
1) Estimated reductions in individual metrics like one's carbon footprint
2) It's cool that the card core is from recycled bottles, are you using (or are there plans for) plastic-free postage/shipping/packaging?
A random idea to add to your queue as well - if you open up a teen or youth-oriented card with a fiscal responsibility or educational model, I think you can connect well with young environmentalists and provide a service that would make this a very appealing option for the parents with teenagers entering the workforce in droves right now. Something to consider!
@calum@nidanizam really appreciate these ideas. Love them. We’re going to implement a bunch of this.
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lol no greenwashing and your card is already plastic that looks like wood. We'll be waiting for the 80% profit - what's the average duration for a tech start-up to make a profit? 13 years?
@jamie_treecard Cool product. Is it just for checking or savings too? If so, any sense of what the APY will be? I use Aspiration (https://www.aspiration.com/) currently and just curious about the differences besides the wooden card.
@karlnislow hey Karl, thanks for the note. At first it will be checking only but we’ll be offering a savings shortly after— well update more on that side soon. At first, I suggest you use us in combination with your current bank rather than instead :)
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