Are traditional 3D studio renders and photo shoots becoming obsolete for e-commerce brands?
Been wrestling with this one internally for months and figured I'd throw it out here since I know a lot of you are running catalogs at scale too.
The numbers are hard to ignore. A traditional shoot runs 500 to 2,000 per product once you factor in the studio, the photographer, retouching, and the back and forth on revisions. And that's before you count the lead time. Two to three weeks is normal if you're doing this properly with a real team. Generated imagery can produce a usable shot in seconds, and the cost per image is a rounding error by comparison.
Hey Product Hunt! 👋
I'm the creator behind Selluna. We built this tool to solve a frustrating, time-consuming bottleneck for e-commerce brands and agencies scaling across multiple platforms: the endless manual loop of product photography, background staging, and pixel-matching strict marketplace compliance rules.
With Selluna, you simply paste a product URL. The platform programmatically extracts the data and builds a complete, channel-compliant visual asset suite. This includes white-background main images, contextually staged lifestyle graphics, A+ content, and ad creatives tailored automatically to the rules of Amazon, Shopify, eBay, Walmart, Etsy, and more.
Instead of checking compliance afterwards, the platform bakes in platform dimensions, background rules, and image ratios directly during the generation process. We also integrated shadow and lighting preservation, and bulk catalog workflows.
We are officially live and would love your brutal feedback, feature requests, and suggestions! What marketplace or creative feature should we build next? 🚀