SearchGPT is a prototype of new search features designed to use the strength of OpenAI's AI models to give you fast answers with clear, relevant sources.
Another big launch from OpenAI — that's competitive with Microsoft AND Google... AND Perplexity!
The difference here is the emphasis on citations directed from several of those $100M publisher deals OpenAI recently struck.
While Perplexity has been accused of being a content thief, OpenAI is paying handsomely to avoid that fate and getting publishers on its side:
“AI search is going to become one of the key ways that people navigate the internet, and it's crucial, in these early days, that the technology is built in a way that values, respects, and protects journalism and publishers. We look forward to partnering with OpenAI in the process, and creating a new way for readers to discover The Atlantic.”
—Nicholas Thompson, CEO of The Atlantic
“Sam and the truly talented team at OpenAI innately understand that for AI-powered search to be effective, it must be founded on the highest-quality, most reliable information furnished by trusted sources. For the heavens to be in equilibrium, the relationship between technology and content must be symbiotic and provenance must be protected.”
— Robert Thomson, Chief Executive, News Corp
What's wild is how publishers see this as an opportunity get ahead of the New York Times, which chose to sue rather than partner with OpenAI.
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@chrismessina OpenAI's Move: A Game-Changer for AI Search
OpenAI's new search engine, with its emphasis on publisher partnerships, is a significant step forward for AI-driven search. By addressing the critical issue of content attribution and ensuring fair compensation for publishers, they're setting a new standard for responsible AI development.
This strategic move positions OpenAI as a leader in the AI search landscape, potentially disrupting the existing dominance of Google and other tech giants. It's interesting to observe how this new model will evolve and impact the broader digital ecosystem.
- How will OpenAI balance the need for accurate and relevant search results with the requirement to prioritize content from partner publishers?
- What measures will be in place to prevent the misuse of copyrighted content or the generation of misleading information?
It will be fascinating to see how this new approach to AI search is received by users and how it influences the competitive landscape.
Can't wait to ditch my reliance on google. It was a good ride. But it's time for some competition 🙏 Maybe Altavista can make a comeback ? 💡
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About time! I was using perplexity constantly. Honestly, props goes to Perplexity for trying. They were taking a page out of big tech's approach which is asking for forgiveness later. Not always a great way to make friends, but it does advance their tech/offerings. I hope they compensate content creators soon.
But yeah, about damn time that the money I pay to OpenAi does something useful in search. I don't think I'll leave Google though, I find myself constantly going back.
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@tonyhanded What makes you always going back to Google?
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@askans - sometimes I just want to see the websites and pick the right one. Sometimes, it’s the flight feature.
From the beginning of the GPT 3.5 Era, I was looking forward to use the SearchGPT like product produced by OpenAI. Today, it comes and I can't wait to use this prototype! Hope to get access to this product soon! Besides I am confused that when will the ChatGPT Desktop Intel version release? Now I can use it on my MacBook, but without the Intel version, I cannot use the desktop on my iMac, the experience annoys me for quite a long time!
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As someone who's tired of being shilled results that aren't exactly to what you're looking for from SEO experts, this looks like a good alternative. I would like to know one thing though, you mentioned how perplexity is being accused of being a content thief, how would you ensure that the results generated will be accurate and cited by trusted sources? who are these trusted sources and what does it take to make a source trusted? this might be a newbie question 😅
Sam has been inspirational for all entrepreneurs around the globe for quite a long time and searchgpt will eventually change the search experience for all. But at the same time, my heart goes out to Google for all their help and giving to creators' economy by open-sourcing foundational works including Transformers which is the base of LLMs.
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For SEO's like us, this will be an additional platform, really wanna see now how Google & OpenAI search will compete and what kind of results are coming. Already applied for waiting list. Much excited to explore the search & understand the same
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