Not Boring

Business strategy but not boring.

5.0•1 review•

15 followers

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Not Boring is the most fun way to study business strategy, trends, and events - think of it like a more fun MBA in your inbox. A mix of analysis, pop culture, frameworks, and humor, 2x/week. Now with a homepage to give us a place to connect and grow.
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Packy McCormick
Polywork
Maker
I have been writing a newsletter for a year, but about three months ago, when quarantine started, I decided to turn it into a real thing. I changed the name from Per My Last Email to Not Boring, tightened the focus to business strategy through analysis, pop culture, frameworks, and humor, and decided to grow it. I set a goal of getting to 1,000 subscribers by the end of quarantine (I was at 473 then), and blew through that, so now our goal is to get to 5,000 by the end of summer. We're well on our way - currently at 1,850. We’re launching our homepage today because we want to tell the story behind Not Boring and connect directly with new readers. Substack’s product experience is very limited, so this site provides a sandbox to design unique branding and test new product integrations like referral programs and community chat. We did a full write up on the “tech stack,” which will be sent out to subscribers first (of course!) and then posted here. We’re really excited to get this out to the world. Newsletters have gotten a bad rap for too long - and that's fair, a lot of them are boring - but we promise this one isn't and we're here to answer any questions you have!
subho Dhar
@packym good concept thanks for sharing.
Sara Campbell
@packym Hey Packy, this is really cool! I have a Substack newsletter and have been thinking I need to build out a better homepage for it, so am looking forward to seeing how you did it. I signed up for your newsletter a couple of days ago, but have you already sent out the post on your tech stack? Thanks and amazing work!
Packy McCormick
Polywork
Maker
@janedonuts hey Sara, thanks! Here's the post: https://notboring.substack.com/p...
Stuart Sim
Big fan of Packy's newsletter. I love the SaaS space and currently Packy's piece on Zoom and Slack has been the article I've shared most in the last 30 days. https://notboring.substack.com/p...
Packy McCormick
Polywork
Maker
@stusim I appreciate that Stuart! Means a lot. Thanks for being the first commenter and getting this party started!!
Debajit Sarkar
While there are several apps that provides updates about latest business news very few actually analyses the business strategy. Understanding the strategy is essential because strategy outlines the company’s characteristic approach to competing and the competitive advantages on which it will be created. This clean design app is a rock solid resource for understanding business strategy quickly and effortlessly
Packy McCormick
Polywork
Maker
@dsarkar Thank you, Debájit! That's exactly what we're going for so it's great to hear you say that :)
Debajit Sarkar
@packym My pleasure Packy. All the best in your endeavor.
Nikhil Basu Trivedi
The Twenty Minute VC
really enjoying being a subscriber! #typehouse
Packy McCormick
Polywork
Maker
@nbt #typehouse! Thank you, Nikhil, I really appreciate it!
Brett Jaffe
Huge fan of the newsletter, it makes you laugh, think, reconsider, contemplate, and laugh again. Tons of insightful gems, top notch puns, fire memes, and pop culture references. It's The Ringer meets Stratechery, without the ads or subscription costs (currently). Impressed by Packy's progress since it's inception and excited for all the potential of it moving forward!
Packy McCormick
Polywork
Maker
@brettjaffe Thank you, Brett! You inspired me to start writing newsletters in the first place ;)
Chris Sheffield
My favourite newsletter. You will not be disappointed
Packy McCormick
Polywork
Maker
@iamshief Thank you, Chris!! Did you see your quote on the site??
Chris Sheffield
@packym I did mate, thank you for using the quote, I am very honoured.
Nate Smoyer
LOGOS Cloud
I love the newsletter @packym ! One of the few I look for.
Packy McCormick
Polywork
Maker
@natesmoyer Thank you, Nate!! Very much appreciated.
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