Not Boring

Name: Not Boring
Rating: 5.0 (1 reviews)

Business strategy but not boring.

5.0•1 review•

15 followers

Business strategy but not boring.

5.0•1 review•

15 followers

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Not Boring is the most fun way to study business strategy, trends, and events - think of it like a more fun MBA in your inbox. A mix of analysis, pop culture, frameworks, and humor, 2x/week. Now with a homepage to give us a place to connect and grow.

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Polywork

Maker

I have been writing a newsletter for a year, but about three months ago, when quarantine started, I decided to turn it into a real thing. I changed the name from Per My Last Email to Not Boring, tightened the focus to business strategy through analysis, pop culture, frameworks, and humor, and decided to grow it. I set a goal of getting to 1,000 subscribers by the end of quarantine (I was at 473 then), and blew through that, so now our goal is to get to 5,000 by the end of summer. We're well on our way - currently at 1,850. We’re launching our homepage today because we want to tell the story behind Not Boring and connect directly with new readers. Substack’s product experience is very limited, so this site provides a sandbox to design unique branding and test new product integrations like referral programs and community chat. We did a full write up on the “tech stack,” which will be sent out to subscribers first (of course!) and then posted here. We’re really excited to get this out to the world. Newsletters have gotten a bad rap for too long - and that's fair, a lot of them are boring - but we promise this one isn't and we're here to answer any questions you have!

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6yr ago

@packym good concept thanks for sharing.

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6yr ago

@packym Hey Packy, this is really cool! I have a Substack newsletter and have been thinking I need to build out a better homepage for it, so am looking forward to seeing how you did it. I signed up for your newsletter a couple of days ago, but have you already sent out the post on your tech stack? Thanks and amazing work!

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6yr ago

Polywork

Maker

@janedonuts hey Sara, thanks! Here's the post: https://notboring.substack.com/p...

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6yr ago

I love the Not Boring newsletter because Packy's content is relevant, informative, engaging, and clever. I find myself laughing out loud more than once during each read. How does he manage to pack so much knowledge and insight into each newsletter? This is high quality stuff. Highly recommend this newsletter!

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6yr ago

Polywork

Maker

@pbhatt821 Awwww shucks! Thanks, Puja! As long as I'm keeping you laughing and learning, I'm happy :)

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6yr ago

Say goodbye to the days of the TLDR. Not Boring by @packym is thoughtful, incisive, LOL funny, and prescient. Keep up the good WORK (see what I did there)?

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6yr ago

Polywork

Maker

@seth_tulman I see exactly what you did there... there were a lot of great comments today, but this has to be the best!

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6yr ago

pumaDB

Big fan of Packy's newsletter. I love the SaaS space and currently Packy's piece on Zoom and Slack has been the article I've shared most in the last 30 days. https://notboring.substack.com/p...

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6yr ago

Polywork

Maker

@stusim I appreciate that Stuart! Means a lot. Thanks for being the first commenter and getting this party started!!

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6yr ago

The 2 things I'm most excited about on Monday mornings: Spotify's Discover Weekly playlist, and a brand new Not Boring entry. Most newsletters I subscribe to are either analytical, data-driven, and rather mundane; or fun-to-read pieces that tend to lack significant depth. The Not Boring team manages to spin data in unique and interesting ways, bring in humor at the right moments to keep you engaged, and provide genuine thought-provoking material. A pleasure to read every week.

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6yr ago

Polywork

Maker

@tucker_brown I might have to bring you on as a writer, Tuck! This was a very well-written review - thank you!!

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6yr ago

I have been completely hooked on this newsletter since the Schumpeter's Gale analysis. Layoffs due to COVID-19 were sudden, unnerving, and unprecedented, but Packy's comparison to the creative destruction of the beloved Mickey Mouse Club put a positive and hopeful spin on an otherwise unfortunate circumstance. I can always count on Not Boring for exciting and independent perspective. Can't wait to keep reading and learning!

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6yr ago

Polywork

Maker

@samantha_gamba Thank you, Sam!! I'm glad the Mickey Mouse Club landed and hopefully that one turns out to be right :)

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6yr ago

Huge fan of the newsletter, it makes you laugh, think, reconsider, contemplate, and laugh again. Tons of insightful gems, top notch puns, fire memes, and pop culture references. It's The Ringer meets Stratechery, without the ads or subscription costs (currently). Impressed by Packy's progress since it's inception and excited for all the potential of it moving forward!

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6yr ago

Polywork

Maker

@brettjaffe Thank you, Brett! You inspired me to start writing newsletters in the first place ;)

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6yr ago

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