Namogoo

Websites don't have the time and patience, and tech skills to deal with custom promotions. The easiest way for those sites is just to run a promotion for all of their customers. By making promotions custom made it's probably possible to save tons of money. That's an impressive idea. Just think how much impact an algorithm like this can have on a large e-commerce site.

Looks brilliant! One of my passions is marketing and SEO. Over the last few months, I started digging more into intent marketing, and I learned that it's not hard as it sounds. It's about better analyzing the content you create to make sure your target audience is the one who read it. So instead of writing on a broad topic that X amount of people read, you write about something that might attract a third of the people, BUT the ones who read it are much more relevant. In the Namogoo tool, it seems like they took this concept to a whole new level. Showing people the right ad, or saving money by not offering promotions to people who would buy the product anyway, seems like an intelligent way to improve site income. Small tip: It could be great to see on the landing page what the free trial includes.

I love the concept. But may I ask if there's any difference between intent-based promotions and personalization?