Launching today
Draper
Deep customer intelligence from social media
18 followers
Deep customer intelligence from social media
18 followers
Customer intelligence from the platforms your audience actually uses. Defensible data, insights, and direction in minutes.
Hey Product Hunt 👋
I'm Dexter, co-founder of Draper. I kept finding myself making marketing decisions on vibes. Draper is what I wish I'd had.
Every marketing decision — which influencer to partner with, what content to post, where the market gap is — should be backed by evidence. The internet has all of it. Almost none of it is usable.
Generic LLMs will cheerfully answer these questions too, but they're guessing. No defensible data. Not good enough to spend real money on.
What Draper does
Draper is an AI agent that answers the questions that no other LLM can - whether that be about a competitor, an audience, a creator, a market. The platform turns evidence from across the internet and social media into proprietary insights that help teams make confident decisions, before investing time or money.
Three things people use it for most:
🤝 Influencer partnerships — finds creators (including micro) who match your brand and audience, with breakdowns of their content style and performance
🔍 Market & competitive intelligence — real sentiment on your brand, category, and competitors. Surfaces the gaps nobody's filling
📈 Content strategy — what competitors are posting, how it's performing, and the gaps in your own posting you probably haven't noticed
One early user put it like this: "8 hours of marketing research, done in 30 minutes."
For Product Hunt Free trial for everyone — enough to generate a handful of reports and query them as much as you want.
And for Product Hunt: use code PRODUCTHUNT20 for $20 off your first month.
Keen to hear what you think — and if you try it, tell me the first question you asked it. Always curious what people reach for first.
Grass
Hey Dexter, I loved the clean interface and the harness does a fantastic job. Honestly, I went in expecting it to give me the same answer as my other AI assistants, but it really surprised me with the clarity and tone it used to communicate. I like that you abstracted away unnecessary decisions like which model this uses and also don't link everything it cites. It's clear and legible analysis is great. I've subscribed! What I'd love to see is some examples of tasks I can use the rolodex for, as a substitute for human employees. A couple quickstarts would make the difference between Draper and the general chat agents much more apparent.