Launched this week
Traxio
Turn your founder brand into real sales
39 followers
Turn your founder brand into real sales
39 followers
Most B2B founders going 0 to 100 hit the same wall: you built something good, but the right people never hear about it. Cold email gets weaker every quarter, and the tools are expensive and still need hours a day to maintain, forcing you to become a GTM expert. We wanted to help founders find their audience and get traction. Traxio is a social distribution tool that posts in your voice to build your presence, then runs outreach end to end, using 30+ intent signals to find buyers and engage them
Huge Congrats for this shipping @pranav_nagesh qq how do you filter out the noise from intent signals so founders aren't chasing dead ends?
@priya_kushwaha1 Thank you so much! Great question - we use a few techniques to cross-verify intent from different sources to ensure that the leads we do identify are genuinely prospects. This isn't a precise science though and we do get the occasional low-intent leads, but we've been tweaking our models and data sources to get better over time. Also, on the note of founders chasing dead-ends - it was imperative that we try to prevent this. To that end, unlike most other tools, our agents proceed to have full conversations with prospects and only help book meetings with leads that are genuinely interested to help save the founders time.
Before connecting my accounts, could you say a little more about how the LinkedIn connection works underneath - an official API, a browser extension, or a stored login session? I'd also like to understand what happens if an account does get restricted, and whether there's any remediation.
@alieksia Great question. We use a combination of session cookies, authentication tokens and LInkedin's TOTP to support the various functionality. When you connect your linkedin account and pass the security challenge that linkedin provides, the authentication token is stored securely and then used to authenticate the agents. The TOTP is an optional additional layer that allows the agents to run in the background to find leads even if your browser is closed. If you did want to disconnect our access to linkedin, you can do so in the app directly. We've taken a lot of measures to ensure that we're compliant with linkedin policies and respectful of the limits on your linkedin account based on the type of account (Basic, Premium, Sales Navigator). More details are available on our website.
@alieksia As to the question on remediation in instances of account restriction - Traxio stays inside each platform's limits, starts conservative and ramps up gradually, and paces every action instead of firing in bursts, which is exactly the behavior that keeps accounts in good standing. That said, no tool that acts on a real account can promise a restriction will never happen, so we plan for it. If a platform ever asks your account to re-verify (a "checkpoint") or temporarily limits it, Traxio detects this right away and automatically pauses all activity on that account, so nothing keeps running against a flagged profile and makes things worse. You'll see a clear prompt in your dashboard letting you know the account needs attention. In most cases remediation is straightforward: you complete the platform's verification step or reconnect the account, and Traxio automatically resumes the campaigns that were paused, right where they left off. For anything more involved, our team helps you work through it directly. Any suggestions on how we can improve it?
@pranav_nagesh
Thank you, that's a clear and honest answer: the auto-pause and resume flow are reassuring, and I appreciate you being upfront that no tool can rule out a restriction.
One suggestion: since it's session-based rather than the official API, and the TOTP option means storing a 2FA seed, it would help to show that plainly before the connect step, not just in the docs. For anyone whose account really matters, seeing what's stored and how it's protected up front would build trust. An option to run only while my browser is open, without storing TOTP, would be great too :)
@alieksia That's a great point, thanks for the feedback - the TOTP part is optional and called out as such in the product already, but I think I can do a better job of calling this out in the product before connecting - maybe a product tour or a short video/gif would help. Will take this feedback on :) Thank you and hope you give it a try and let me know what you think
Tried it on a niche B2B project last week and the intent signals actually surfaced buyers I would have missed with my usual cold email list. Posting in my own voice felt weird at first but it nailed my tone after a day or two.
@filizaltuniu43 Thanks for being an early adopter! Really appreciate the shoutout and feedback!
Signed up last week and was surprised how natural the voice training felt, like it actually picked up my tone instead of generic LinkedIn-speak. Curious to see how the intent signals play out once it starts scoring leads.
@abdurrahma55903 Thanks for the shoutout! Appreciate it!
Spent a few minutes setting it up and the voice-matching for social posts actually felt like me, which I was not expecting. The intent signal piece seems promising if it can keep the outreach from sounding like every other bot on LinkedIn.
So many founders build something solid and then go quiet because being loud about it feels unnatural. Pranav, carrying your own voice and keeping those conversations alive speaks to that exact struggle really well.
@amine_aziz_alaoui Thanks for the shoutout! This is a problem that resonates quite deeply with me and I'm delighted to help do something about it!