I used to think the formula was simple: post more threads, get more visibility. More shots on goal.
Then I started reading about how Product Hunt's forum moderation actually works. The pattern I found was consistent across multiple accounts: threads from new or low-activity profiles get rejected at much higher rates than threads from accounts with genuine interaction history .
One user said their rejections were "all in the first two weeks" and the one that finally got through came "about a month in, once I had actually been active" . Another noted that comments on other people's launches get replies from founders within minutes, while a new thread is "a bet that people happen to be browsing that subforum at that moment" .
So the math isn't post count. It's interaction history. The visibility comes from being a known participant first, not from posting more.
Been sitting with this question for a while and don't think I've seen a clean answer anywhere: how do you actually know if your brand shows up when someone asks ChatGPT, Gemini, or Perplexity something in your category?