Signal Watcher

Hi Product Hunt. I’m excited to help launch Crustdata (YC F24)’s newest product: The Signal Watcher.
Think of it as eyes on the web for AI agents, platforms and systems, catching the earliest signals about people and companies, and delivering them to you.

With three watcher types - People, Company, and Event and across 350+ datapoints, Watcher helps you catch any signal that matters.

Try our Watcher now!

Who it’s for: 

1. Builders of AI SDRs: AI SDRs run on automated workflows that require real-time signals to start outreach while intent is hot. Watcher ensures your agent reaches out by surfacing the trigger and sending it straight to your sequencer.

2. Recruiting platforms & AI recruiters: The demand for promising candidates is high. Watcher catches job changes, skill updates, and “open to” signals the second they appear so recruiters can reach out before other firms do. That means higher reply rates and fewer missed hires.

3. Deal-sourcing & VC platforms: Early signals are alpha. The first to spot a new founder, the first hire, or a sudden engineering spike often wins the deal conversation. Watcher surfaces these micro-signals so investors can source before others are aware. 

4. Internal Sales / RevOps teams: SDRs waste time on outdated lists. AEs waste time on prospects that are no longer buyers. Watcher monitors lists, adds new prospects, and alerts reps about buying signals through Slack pings or CRM updates so reps can respond while there is high intent.
   

Types of watchers:

1. People - Monitor specific people for promotions, job moves, posts, news mentions.
   Watchers Available:

   • Job change: Person starts a new job

   • Promotions: Person is promoted

   • Social media post: Person makes a new post on social media

2. Company - Monitor companies for hiring, funding, posts, news, or headcount changes.

   Watchers Available:

   • Job opening in specific location: Company is hiring for a job in a specific location

   • Job opening with specific keyword: Company is hiring for a job with specific keywords in the description

   • Job opening posted: Company posts any new job opening

   • Social media post: Company makes new post on social media

   • News mentions: Company is mentioned in a news article

   • Fundraising round: Company completes a new fundraising round

   • Hiring increase: Company hiring increases by % over timeframe
     

3. Event - Watch for events like job postings with keywords, funding announcements, or department level hires.

   Watchers Available:

   • Job posting with keyword & location: Tracks job postings that contain certain keywords in the title or description and are posted in a specific location

   • New funding announcement: Tracks new funding announcements for companies

   • LinkedIn post with keywords: Tracks LinkedIn posts that contain specified keywords

   • Company headcount increased: Tracks when a company's headcount increases by a specified percentage over one year

   • Someone starts a new job: Tracks when any person starts a specific new job or position

   • Job posting by location: Tracks job postings that contain certain keywords in the title or description and are posted in a specific location

   • First person hired in company department: Tracks companies where first person in hired in X department
     

Watch Prospect and Candidate Lists:

You can also use the Watcher to track entire lists of people and companies, keeping your prospect, candidate or founder lists continuously up to date without manual work.

We’ll monitor your saved lists and send alerts to your CRM, Slack, or any internal system the moment:

• Someone new matches your list criteria

• Someone on the list has a relevant data update

This allows you to be instantly aware of fresh prospects or candidates that fit your criteria and add to your outreach sequences.

How does it work:

1. Create a watcher in our dashboard (person, company, or event).

2. Tell us the datapoints and frequency (hourly/daily/weekly) and where to send alerts (your endpoint, Slack, Email).

3. We monitor continuously and send structured alerts.

Popular Use Cases: 

1. Sales: Update Prospect Lists to ensure prospect details are fresh, new prospects are added and to find signals that can act as triggers for quicker and relevant outreach

   Example: Alert when a new VP of engineering is hired in any company in our ABM list.

2. Recruiting Platforms: Keeping candidate databases refreshed and most comprehensive and to be the first to reach out to a potential candidate by monitoring for changes that can be used as triggers for outreach.

   Example: Alert when John Marley, from Reap AI writes a post with the keyword ‘leaving’
   

3. For Recruiters: Monitor all the people you have sourced for your clients, but they ultimately passed on. If that person ever does join the company, you can get alerted and make sure you collect your fee.

4. Investment: Find and reach out to the most promising founders that fit your criteria to invest in before others know about them - the day they update their profile. Also monitor founders and companies you are interested in to catch any updates or growth signals in realtime to act on. 

   Example: Alert when any Stripe Engineer switches Headline to any of the following: “Stealth,” "Building something new,” “NewCo”, etc.
   

5. Customer success: Keep track of all your champions so you aren’t blindsided when an account churns. Get live notifications when they shift companies, departments or get a promotion.

   Example: Alert when my champion - Amy Penn at Flair AI changes title or leaves the company.

6. CRMs, products and internal platforms: Keep your database updated with live auto updates ensuring you always have the most accurate and comprehensive data.

🔗 Try our Watcher API free for a week!

How do you handle false positives in job change or promotion tracking? Is there a possibility of it at all?

Congratulations 🙌🏻 Is this only API? No product dashboard for non-technical users?

The demo examples look 🔥 Do you have an example of a real outbound email generated from these triggers? Or it only sends us triggers and then we need to take action on those triggers?

Congrats Manmohit and team. Check if I understand it, is this an alternative to Clay?

congrats on the launch @manmohit & @abhilash . we're daily users of Crustdata's other products and are excited to try this out.